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Brand Strategist

vor 2 Monaten


Schwalbach am Taunus, Hessen, Deutschland Procter & Gamble Vollzeit

About Procter & Gamble (P&G)

From its humble beginnings as a soap and candle company 180 years ago, P&G has evolved into a global consumer goods giant. We are driven by a purpose to make a difference in the world through innovative products that improve lives. Our portfolio of iconic brands spans categories like beauty, grooming, health care, home care, and baby care, touching the lives of billions of people every day.

About This Opportunity

We are seeking a highly motivated and talented Brand Strategist to join our dynamic team. As a Brand Strategist, you will play a crucial role in shaping the future of our brands by developing and executing innovative marketing strategies that drive growth and engagement.

Key Responsibilities

  • Conduct thorough market research and competitive analysis to identify trends and opportunities.
  • Develop compelling brand positioning statements and messaging that resonate with target audiences.
  • Collaborate with cross-functional teams, including product development, sales, and communications, to ensure seamless execution of marketing plans.
  • Track and analyze campaign performance metrics to measure success and identify areas for improvement.
  • Stay abreast of industry best practices and emerging trends in brand management.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.
  • Passion for brands and consumer insights.
  • Ability to work effectively in a fast-paced environment.

Benefits

At P&G, we offer a comprehensive benefits package that includes competitive salary, health insurance, retirement savings plan, and opportunities for professional development. We are committed to creating a diverse and inclusive workplace where all employees feel valued and respected.