Brand Manager

vor 2 Wochen

Munich, Bayern, Deutschland Haleon Vollzeit

About Haleon

Haleon is a world-leading consumer health company that is shaping the future of everyday health for billions of people. Our company is built on a unique combination of deep human understanding and trusted science, which enables us to grow and innovate our global portfolio of category-leading brands. We are committed to creating a workplace where our diverse workforce can thrive and contribute to our mission.

Your Role at Haleon

We are seeking a talented Brand Manager to join our team. As a Brand Manager, you will be responsible for achieving key performance indicators (KPIs) in alignment with set objectives. You will implement the brand strategy and marketing plan for the next three years, encompassing portfolio management, innovation, and media planning with a strong emphasis on digital channels. You will also track and analyze performance across market trends, competitive activities, and brand metrics.

Key Responsibilities

  • Implement the brand strategy and marketing plan for the next three years
  • Track and analyze performance across market trends, competitive activities, and brand metrics
  • Manage the Advertising & Promotion (A&P) budget
  • Cross-functional team work & project management, with special focus towards shopper & customer marketing, sales, expert marketing and finance

Requirements

  • University degree in Marketing, Brand Management, Economics or similar
  • Approx. 2 years of Marketing/Brand/Innovation Management experience, ideally gained in FMCG
  • Fluency in both German and English (written & spoken)
  • Confident handling of MS Office programs, especially Excel and PowerPoint
  • Strong analytical and operational marketing skills & a strong sense of accountability for projects

What We Offer

  • Hybrid working model with regular on-site presence and flexibility to work from home
  • Travel allowance for commute to the office
  • Employee offers with discounts on shopping, sports, and events
  • Company sports groups for team-building and wellness
  • Opportunities for further training and development

About Our Culture

We are committed to creating an inclusive environment that celebrates our unique perspectives, generates curiosity, and promotes fair and equitable outcomes for everyone. We believe in an agile working culture for all our roles and encourage flexibility and work-life balance.

Equal Opportunity Employer

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

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