Product Marketing Strategist

vor 2 Wochen

Munich, Bayern, Deutschland Checkmk GmbH Vollzeit
About the Role

We are seeking a highly skilled Product Marketing Manager to join our team at Checkmk GmbH. As a key member of our Product Management team, you will be responsible for developing and executing product marketing strategies that drive awareness and adoption of our hybrid IT monitoring software.

Key Responsibilities
  • Develop and execute product marketing strategies to drive awareness and adoption of our hybrid IT monitoring software
  • Collaborate with the Product Management team to craft compelling messaging and positioning that differentiates Checkmk in the market
  • Conduct market research to understand customer needs, market trends, and the competitive landscape
  • Develop a comprehensive strategic go-to-market toolkit, including analyses such as battlecards, Pain/Gain, Benefit Ladder, SWOT, and market segmentation
  • Inform the Product strategists to ensure our offerings meet customer requirements and market demand
  • Enable and align Marketing and Sales to drive multi-channel campaigns
  • Produce thought leadership content for external events
Requirements
  • 8+ years of experience in product marketing, with at least one work experience in the IT industry
  • A strong understanding of IT infrastructure monitoring and IT systems
  • Ability to quickly grasp complex technical concepts
  • Excellent written and verbal communication skills
  • Strong analytical skills
  • Ability to work collaboratively in a cross-functional environment
About Us

We are the creators of Checkmk, a leading hybrid IT monitoring software for both cloud-native and traditional infrastructures and applications. We are a dynamic, fast growing and easy-going company where positive collaboration is very important. We are more than just colleagues; we have a strong team and a great customer community. For us, high autonomy and flat hierarchies are not just words on paper, but everyday life.

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