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Manager of Business Development and Strategic Communications

vor 2 Monaten


Frankfurt am Main, Hessen, Deutschland Gowling WLG Vollzeit

Overview of the Position:

We are excited to announce an opportunity to join our team as a Corporate Development and Communications Manager. In this pivotal role, you will be instrumental in assisting the partnership in Germany with the execution of business development and marketing initiatives aimed at enhancing the firm's brand presence and growth within the German market while identifying new business prospects.

You will collaborate with local stakeholders and the broader UK-based business development team to elevate the firm's visibility and strengthen our reputation, all while upholding the highest standards of technical proficiency and client service.

Key Responsibilities:

  • Support the partnership in executing business development and marketing initiatives, including individual partner support, sector or practice initiatives, events, and marketing campaigns.
  • Develop and oversee marketing materials such as brochures, service sheets, and presentations, ensuring adherence to the firm's branding guidelines and templates for consistency.
  • Collaborate with the broader business development department to leverage appropriate support, best practices, and knowledge to enhance German business development objectives.
  • Manage and monitor business development budgets effectively.
  • Oversee the relationship with the external marketing communications agency, including budget management.
  • In collaboration with the marketing communications agency, formulate a comprehensive communications and branding strategy, providing high-quality content for the firm's website, social media platforms, press releases, newsletters, and event invitations, while managing media relations.
  • Assist in the creation and execution of business development and marketing communications plans, coordinating with fee-earners and other departments as necessary to ensure alignment with broader firm strategies.
  • Advocate for client feedback and associated insights.
  • Promote and maintain an exceptional client experience, in line with the firm's Client Experience Charter.
  • Coordinate with the relevant communications manager in the UK to prepare submissions for legal directories and awards, and communicate national and international rankings.
  • Manage the CRM database, ensuring the accuracy of client information, utilizing data to analyze client relationships, target clients, and create/manage mailing lists. Provide training and support to PAs and lawyers as needed.
  • Deliver precise financial, relationship, and pipeline reporting while identifying potential opportunities.
  • Conduct research and present findings on market trends, relevant topics, and target clients in an accessible format.
  • Facilitate and support client relationship management efforts.
  • Contribute to client pitches, proposals, and presentations.
  • Participate in sector meetings and contribute to discussions.
  • Assist with conferences, seminars, and other external events.
  • Procure marketing materials and promotional items, collaborating with the central brand team.
  • Provide support to the wider business development team as required.
  • Undertake any other reasonable duties as assigned by any Partner, Senior Manager, or Group Support Manager of the firm.

Candidate Profile:

We are seeking an individual with the following key skills and qualifications:

  • Proven success in business development within the legal or professional services sector.
  • Experience in driving, managing, and assessing key business development campaigns.
  • Exceptional organizational and project management capabilities.
  • A strong team player who embodies the firm's values.
  • Experience in effectively engaging and influencing senior stakeholders, particularly partners.
  • Ability to interact directly with clients and their representatives.
  • Commercial acumen and a solid understanding of our clients' environments.
  • A proactive and positive attitude.
  • Flexibility and a willingness to go above and beyond.
  • Excellent verbal and written communication skills.
  • Strategic thinking with the ability to implement plans effectively.
  • Capacity to prioritize and manage competing deadlines.

Commitment to Equality:

Gowling WLG is dedicated to promoting equality and diversity within the firm and ensuring equal opportunities in employment. We believe in providing equal opportunities regardless of race, religion, age, disability, sexual orientation, gender identity, marital status, or parental status. This commitment extends to preventing any form of discrimination and harassment.

At Gowling WLG, we strive to attract and retain talented individuals from diverse backgrounds and cultures, creating an engaging and fulfilling workplace. Our goal is to help everyone reach their potential while achieving both personal and organizational objectives.