Influencer Marketing Team Leader

vor 3 Monaten

Berlin, Berlin, Deutschland The Female Company GmbH Vollzeit
Empowering Womanhood

Join our mission-driven team at The Female Company and be part of the FemHealth revolution in Berlin-Friedrichshain.

We are in search of a:

Head of Influencer Marketing (m/w/x)

The Role

At The Female Company, we are dedicated to cultivating a strong, community-focused, and educational brand across all platforms while employing a data-driven and KPI-focused approach.

As our Head of Influencer Marketing, your responsibilities will include:

  • Leading a team of three influencer specialists
  • Engaging macro influencers and celebrities for both performance-driven and brand-centric campaigns
  • Incorporating our influencers and partners into co-branded initiatives and events
  • Enhancing key performance indicators such as ROAS, AOV, and customer acquisition
  • Optimizing the acquisition funnel from influencer briefings to landing pages and product offerings
  • Conducting analysis and generating reports
Your Profile
  • Minimum of 4 years of experience in influencer marketing (experience in D2C, beauty, or health sectors is a plus)
  • Strong organizational skills and a structured approach
  • Analytical mindset with a focus on data
  • Proactive and results-oriented
  • Fluency in German, as you will oversee the DACH region

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