Head of Organic Growth

Vor 2 Tagen


Munich, Deutschland StudySmarter Vollzeit

**Your Role**:
We are seeking an experienced **Head of Organic Growth (M/F/d)** to lead global organic user acquisition with a strong focus on SEO. This role requires expertise in the latest SEO techniques, tools, and best practices. As the Head of Organic Growth, you will lead and mentor a diverse team of SEO and content experts, fostering their success and contributing to the company's overall growth. StudySmarter places great importance on organic growth and SEO, as evident in our ongoing progress.

**Key Responsibilities**
- Drive organic growth on our StudySmarter App and Website by increasing sign-ups and enhancing the quality of users.
- Serve as the primary contact for founders regarding organic growth, offering detailed reporting and forecasting.
- Develop and execute global and country-specific SEO strategies to improve search visibility and user acquisition.
- Collaborate with cross-functional teams to optimize website architecture, content, and user experience.
- Analyze and monitor organic performance metrics to inform data-driven decisions and strategy adjustments.
- Stay current with industry trends, tools, and best practices to ensure competitive and effective SEO techniques.
- Lead and mentor an SEO team, promoting a culture of collaboration, accountability, and continuous learning while setting clear goals and providing performance feedback.

**What you need to succeed**:
**Professional Requirements**
- Minimum of 7 years of experience in digital marketing, with a strong focus on SEO and organic growth strategies
- Proven track record of successfully developing and implementing SEO strategies that have led to significant increases in organic traffic, rankings, and conversions
- Experience managing and leading a diverse team of SEO professionals, with a demonstrated ability to mentor, develop, and inspire team members
- Prior experience working with global brand and driving organic growth in multiple markets and languages
- Strong project management skills, with the ability to manage multiple projects, deadlines, and priorities effectively
- Prior working experience in a fast-paced environment such as a start-up / scale-up

**Technical Requirements**
- Extensive experience with SEO tools and platforms such as Google Analytics, Google Search Console, SEMrush, Sistrix, Ahrefs, and more
- In-depth knowledge of on-page, off-page, and technical SEO best practices
- Familiarity with web technologies and coding languages, including HTML, CSS, JavaScript, and schema markup, website architecture and speed optimization
- Knowledge of international SEO and multi-language search optimization
- Experience with content management systems, such as WordPress
- Experience working with collaboration & UX-Design tools such as Figma and Miro
- Strong proficiency in using calculation tools such as Excel/Google Sheets

**Leadership Competencies**
- Proven experience in leading, managing, and mentoring diverse teams effectively.
- Excellent interpersonal and communication skills, with a capacity to influence and collaborate across various teams.
- Demonstrated strategic thinking and the ability to make data-informed decisions.
- Proficiency in creating data-driven reports and deriving actionable insights from them.
- A proven track record of achieving results in a fast-paced and dynamic environment.
- Strong alignment with StudySmarter's core values and dedication to promoting a positive, inclusive culture.

**Why StudySmarter?**:

- Personal development budget
- Choice of Equipment (Apple, Windows) and Operation System (Windows, Linux, iOS)
- Flexible working hours
- Remote Work (Onsite, Hybrid, Remote)
- Remote and Onsite Team Events
- StudySmarter Surprise Merch
- Headquarters in Munich Central and Co-Working Space in Berlin + Bring your dog policy in our offices
- Weekly free team breakfast and team dinner + Free drinks / coffee / porridge / snacks / fruit in the office
- A lovely team environment and culture to grow within

**Individual Options**
- EGYM Wellpass - fitness / wellness discount
- Company pension plan
- Virtual Shares

**About us**:
StudySmarter is a leading EdTech startup from Munich, which digitizes the complete learning process of students and pupils with its smart learning platform. We have not only been awarded as the best learning app worldwide, but have also been able to actually support more than 10 million users in their learning experience.
Our vision is, to support everyone in achieving their own educational goals with cutting-edge technology.



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