Director of Marketing and Sales

vor 1 Woche

Munich, Deutschland Liga der Roboter Vollzeit

**Description**:
**Key Responsibilities**:
**Product Management**:

- Comprehensive understanding of all company products.
- Collaborating with the methodological department to articulate the benefits and unique features of offered products (B2C and B2B).
- Identifying the target customer base for both B2C and B2B sectors.

**Pricing Strategy and Brand Development**:

- Determining product pricing strategies and principles, including adjustments and discount structures.
- Crafting brand identity elements and overseeing the creation of a brand book for consistent brand representation.

**Marketing and Promotional Activities**:

- Developing and endorsing sales channels for all company products.
- Initiating and coordinating promotional events with internal teams or external partners.
- Approving promotional initiatives, setting budget parameters, and defining key performance indicators (KPIs) for assessing their effectiveness.

**Sales Funnel Management and Analysis**:

- Establishing sales funnels based on verified data acquired from previous sales.
- Introducing sales funnels into company operations and monitoring their performance.
- Continuously refining sales funnels to enhance sales efficiency (i.e., increasing sales conversion rates while reducing the number of leads).

**Content Strategy and Customer Engagement**:

- Managing content across social media platforms and ensuring website functionality.
- Ensuring up-to-date product information availability and overseeing the distribution of materials to clients/potential clients by the customer service department.
- Providing necessary payment details to potential buyers and coordinating with accounting as required.

**Leadership and Reporting**:

- Enhancing operational processes and establishing operational guidelines.
- Developing and approving weekly work plans and delivering reports as per company protocols.
- Conducting daily coordination meetings with the team manager for alignment and strategic adjustments.

**Skills, Knowledge and Expertise**:

- Demonstrated **experience in marketing and sales roles**, preferably within a similar industry.
- Proficiency in **German and English/Russian** languages.
- Strong understanding of marketing and sales principles, strategies, and techniques.
- Familiarity with market trends, customer behaviors, and competitor activities.
- Ability to analyze data and derive actionable insights for sales and marketing strategies.
- Excellent communication, negotiation, and presentation skills.
- Strong organizational and time management skills, with the ability to prioritize tasks and meet deadlines.
- Flexibility and adaptability to navigate in a dynamic and fast-paced work environment.
- Ability to mentor and guide junior team members, as well as collaborate with peers and senior management effectively.

**Benefits**:

- The compensation for this position is based on a base salary as well as performance-based bonuses, which are determined by achieved revenue and other defined goals. This structure provides the opportunity to be additionally rewarded through hard work and successes within the company.
- Fully remote work is possible.
- Flexible work hours to accommodate different time zones and work-life balance.

**About Liga der Roboter**:
Die Robotik ist eine der besten Möglichkeiten, Ihr Kind auf eine Karriere im technologischen 21. Jahthundert vorzubereiten. Durch die Robotik kann man Talent und Interesse erkennen und dem Kind bei der Entscheidung für einen perspektiven Beruf helfen.

Bei uns handelt es sich um ein einzigartiges Unterrichtsformat. Dieses Format ist eine effektive Spieltechnik, basierend auf dem pädagogischen Lego Konstruktor. Dadurch entwickeln sich die Kenntnisse und Fähigkeiten im Bereich Technologie, Mechanik, Programmierung, Algorithmen, Physik und Mathematik.

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