Creative Specialist for Performance Marketing

vor 6 Monaten

Berlin, Deutschland Blinkist Vollzeit

Blinkist connects people with powerful ideas from leading authors and experts to broaden perspectives, gain knowledge, and spark understanding in all areas of their life, both personal and professional.

Used by over 28 million people worldwide, Blinkist distills the key ideas from the most relevant, impactful books and podcasts. These can be read or listened to in 15-minute summaries, that we call Blinks.

Together with Go1, our parent brand, who gives organizations and their employees access to the largest curated e-learning library on the planet, we're on a mission to reach one billion learners as we unlock positive potential through a love of learning. ✨

**About The Role**:
We are seeking a curious and results-oriented professional to join our Performance Marketing team as a **Creative Specialist**. In this role, you will be responsible for developing new creatives, including statics and videos, for our performance marketing team. This involves drawing insights from the latest trends in digital marketing advertising and closely monitoring our competitors. Your primary focus will be to ensure that our performance marketing teams, with a specific focus on Social Media, have the right creatives to achieve high revenue and low cost per user acquisition.

Please note this is a** **mid-level position.

**What You Will Do**:

- **Digital Marketing Trend Analysis**:Stay ahead of the latest trends in Digital Marketing advertising (with a focus on Social Media), identifying emerging patterns and most converting assets.
- **Competitor Monitoring**:Regularly track and analyze competitor creatives. Provide insights into their strategies, campaigns, and overall positioning.
- **Collaboration with Design and video Team**:Work closely with the design team, freelancers, and/or agencies to translate those insights into creative strategies. Ensure that our processes run efficiently and maintain a focus on performance
- **Use technology to reduce production time and cost**:integrating AI, automation tools and in-house developed technologies, improve our creative production process ensuring lower delivery time and cost.
- **Results Measurement**:Analyze the performance of various creatives and make data-driven decisions

**What You Need To Have**:

- A minimum of two years experience working on performance marketing campaigns.
- Proven experience in creating briefs and collaborating with designers, video editors, and influencers.
- Knowledge of graphic design and video editing. Experience with AI tools is a huge plus
- Up-to-date knowledge of social media platforms, trends, and emerging technologies.
- Creative, self-organized and innovative individual.
- Analytical skills, capable of understanding and making decisions based on data.
- Excellent communication and collaboration skills to work effectively with cross-functional teams.

**Why Blinkist**:
Our unique culture of empowerment, mutual respect, and transparency has always been our defining characteristic. We support each other and carve out opportunities for every individual to develop and grow. We strongly believe that diversity powers innovation, thus we celebrate and support our differences, providing equal opportunities for employment and career growth. We embrace a flexible, remote-friendly way of working that supports different needs and lifestyles.

We are proud to have been selected by LinkedIn as one of the Top 25 Startups in Germany. Glassdoor and Kununu ratings put us amongst Berlin's top three employers.

These are some of our most valued benefits:

- Competitive incentive plan in addition to salary
- Employee Stock Option Plan
- Flexible approach to work
- Monthly work from home or transport reimbursement
- One time work from home office set up budget
- Unlimited access to the Go1 Learning Hub, and mentorship program
- Professional development fund
- Volunteer leave to give back to the community
- 30 PTO days + Wellbeing days
- Flexible public holidays - take the days off that are important to you, swap out the ones that are not
- Family planning & parental leave, plus support for parents returning to work
- Wellness initiatives and an Employee Assistance Program

If you choose to join our team in Berlin, you'll have access to our modern office space in Neukölln and enjoy healthy plant-based meals prepared fresh every day by our very own chef.

We look forward to hearing from you ️

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