Marketing Performance Specialist

Vor 2 Tagen


Berlin, Berlin, Deutschland Audible Vollzeit
About this Role

We are looking for a highly motivated Marketing Performance Specialist in Mobile Performance Marketing, who will support our European Audience Acquisition Marketing Team based in Berlin.

This is an excellent opportunity to act as project manager for specific projects within the realm of mobile marketing and develop your skills in performance marketing.

  • Support our in-house performance marketing campaigns across four EU marketplaces (Germany, France, Italy, Spain)
  • Liaise with partner agencies on various marketing projects independently
  • Take over the creative briefing process with a test-and-learn approach to manage and optimize asset performance
  • Work closely with our design team to ensure assets meet brand guidelines
  • Become an expert in App Store Optimization
  • Analyze marketing reports, monitor performance, create reports for stakeholders, and derive actionable insights
  • Be the main point of contact for Content Jira tickets creation
  • Participate in brainstorming sessions, set up A/B tests in networks and app stores, monitor them, and provide testing reports
Key Responsibilities:
  • Project Management: Manage specific projects within mobile marketing
  • Creative Briefing: Develop and manage creative briefs with a test-and-learn approach
  • Performance Analysis: Analyze marketing reports, monitor performance, and create reports for stakeholders
Requirements:
  • Strong understanding of mobile marketing and performance metrics
  • Excellent communication and project management skills
  • Able to work independently and collaboratively with cross-functional teams
  • Familiarity with App Store Optimization principles and best practices
What We Offer:
  • A competitive salary range of €40,000 - €60,000 per annum, depending on experience
  • The opportunity to work with a leading company in the audio entertainment industry
  • A dynamic and supportive work environment


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