Head of Marketing

vor 4 Monaten

Berlin, Deutschland Lightspeed Commerce Vollzeit

**Your key responsibilities**:

- Develop, and implement Germany's annual and quarterly marketing roadmaps, calendars, campaigns and projects to drive pipeline and revenue
- Collaborate with Senior Director, Marketing EMEA to set and own the Germany marketing budget
- Be accountable for DE & CHDE marketing targets: owning and driving brand, offline and integrated marketing initiatives while partnering with regional growth leads to deliver outstanding results and ongoing improvement across performance channels
- Own local targets, milestones and deliverables to support global marketing team OKRs
- Oversee optimization and measurement of customer acquisition, cross and up-sell initiatives, and remarketing in order to deliver incremental sales, and boost retention
- Develop and implement customer marketing activities, including automation programs
- Partner with peers in other regions, to deliver global DE & CHDE campaigns, and Germany localization efforts where relevant
- Partner with Product Marketers to execute DE & CHDE product launches
- Partner with Growth Marketing teams to ensure both tactical and always-on performance campaigns connect with and engage German audiences
- Work with partnerships teams to identify co-marketing opportunities and then drive awareness and acquisition through product and distribution partner channels
- Partner with the Events team to evaluate, plan and implement the Hospitality trade shows and events strategy for DE & CHDE
- Build an amazing brand identity and drive awareness via industry and trade sponsorships and partnerships
- Collaborate and engage with internal teams and external agencies to enhance company PR through effective storytelling, corporate communications and thought leadership
- Work closely with the Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
- Continually review internal and external data sources to identify growth and expansion opportunities for Germany in the DE & CHDE region
- Own weekly, monthly and quarterly reporting responsibilities for Hospitality in Germany
- collaborating with and distributing to local and global stakeholders

**Your key working relationships**:
As the Integrated Marketing Manager for Germany in EMEA, you need to lead through positive relationships with the following internal parties:

- Senior Director of Marketing, EMEA
- EMEA Marketing Leads (Content, Design, Product Marketing, Growth)
- EMEA Sales Leaders (SDR, AE, AM)
- Global Functional Marketing Leaders (Brand, PR & Comms, Events)
- Global Integrated Marketing Managers
- Staff

**Experience**:

- Broad marketing background with 5+ years or more relevant work experience with strong preference for experience in business-to-business software and commerce
- Bachelor's degree in a relevant discipline
- Marketing experience in the Hospitality industry is a bonus
- German language fluency

**Capabilities**:

- Proven experience developing and leading marketing roadmaps, campaigns and projects from customer insight to ideation and execution
- A strategic and analytical mind with a customer-centric focus and ownership mentality to deliver on business objectives and high-growth targets
- Mastery for identifying marketing opportunities for new customer acquisition and for growing and retaining an existing customer base
- Excellent collaborator with experience working alongside Product, Marketing and Sales leaders of various levels
- Exceptional project management and communication skills in leading and influencing multiple stakeholders to meet project objectives and deadlines
- Excellent business and commercial acuity
- Demonstrated qualitative and quantitative analytical skills
- Experience utilizing models for, planning, decision-making, and/or budgeting

**What characteristics are we looking for?**:

- Highly organized, analytical and a motivated self-starter that thrives in a fast paced environment
- Strong interpersonal and communication skills, both written and verbal
- Ability to build and maintain close working relationships and act as liaison with cross-functional and external stakeholders
- Ability to act as a positive, motivating team member who can inspire others to rise to new challenges
- Experience is the Hospitality industry is a valuable asset

**Who we are**:
Lightspeed was founded in Montréal, Canada and is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD). With teams across North America, Europe, and Asia Pacific, the company serves retail, hospitality, and golf businesses in over 100 countries.

We were founded in 2005, in Montreal's gay village and our original members were all part of the LGBTQ+ community. The ethos of our business has been about inclusion from the very beginning, and we strive to provide a workplace where everyone belongs.

**What we do**:
Powering the businesses that are the backbone of the global economy, Light

  • Head of Marketing

    vor 7 Monaten

    Berlin, Deutschland Podimo Vollzeit

    We are one of the fastest-growing podcast and audiobook platforms in Europe and we are now looking for a **Head of Marketing** for our German team. Come and join us on our journey to enrich lives through listening. **This is the role**: As the Head of Marketing, you will be part of the German team located in Berlin, and you will have a strong collaboration...

  • Head of Marketing

    vor 4 Monaten

    Berlin, Deutschland Eterno Health GmbH Vollzeit

    **Insights über die Position**: Wir suchen dich als Head of Marketing oder Senior Marketing Manager. Auch wenn du nicht alle Anforderungen erfüllst, freuen wir uns auf deine Bewerbung! **Deine Aufgaben**: Sei verantwortlich für eines der coolsten Projekte in Tech und Healthcare. Leite das Marketing Team und sorge für das Wachstum und den strategischen...

  • Head of Marketing

    vor 3 Monaten

    Berlin, Deutschland Tree.ly Vollzeit

    **Unlocking the full potential of forests, both ecologically and emotionally.**: Join us in our mission and support us in leveraging the full potential of our European forests. Treely connects forest owners with companies and helps forest owners to generate additional income by managing forests to become more climate resilient and to fulfil their role as the...

  • Head of Product Marketing

    vor 2 Monaten

    Berlin, Deutschland Tellent Vollzeit

    **Your Mission** The Head of Product Marketing will be in charge of owning and developing the Product Marketing function at Tellent. Leading a core function of the Marketing department, the Head of Product Marketing will lead their team towards empowering the regional commercial & marketing teams to execute revenue growth initiatives in line with the...

  • Head of Marketing

    vor 4 Monaten

    Berlin, Deutschland Chapter 2 Vollzeit

    **Your Role Within Our Client's Team** As **Head of Marketing,** you will lead their global marketing function, driving their brand presence and growth in a highly competitive B2B e-commerce and fintech landscape. This role is crucial in developing and implementing comprehensive marketing strategies to enhance their market position, generate leads, and...

  • Head of Marketing

    vor 3 Monaten

    Berlin, Deutschland Eterno Health GmbH Vollzeit

    **Insights über die Position**: Wir suchen dich als Head of Marketing oder Senior Marketing Manager. Auch wenn du nicht alle Anforderungen erfüllst, freuen wir uns auf deine Bewerbung! **Deine Aufgaben**: Sei verantwortlich für eines der coolsten Projekte in Tech und Healthcare. Leite das Marketing Team und sorge für das Wachstum und den strategischen...

  • Head of Marketing

    vor 7 Monaten

    Berlin, Deutschland Nailscamp GmbH Vollzeit

    Nailscamp is a leading and profitable European eCommerce business in the beauty sector with its brands Ongle24 and Nailscamp. With over 15 years of dedicated service, Ongle24 has prioritized delivering the highest quality at competitive prices for its customers, and through word of mouth Nailscamp achieved the market leadership in France and Belgium in the...

  • Head of Marketing, Germany

    vor 7 Monaten

    Berlin, Deutschland Travelzoo Vollzeit

    **Head of Marketing, Germany** Travelzoo is seeking a Head of Marketing to join our team in Berlin or Munich on a permanent contract. This person will report to the General Manager, Germany. **A day in **the life**...** - Able to drive both ROI-based decision making and creative thinking at all levels, leading and evolving a brand to differentiate itself...

  • Head of Marketing B2C

    vor 1 Monat

    Berlin, Deutschland DONE!Berlin Vollzeit

    Wir sind DONE!Berlin, ein internationales Beratungsunternehmen, das sich darauf spezialisiert hat, schnell wachsende Unternehmen jeder Größe dabei zu unterstützen, sich in der sich ständig verändernden Arbeitswelt zurechtzufinden. Unter anderem helfen wir unseren Kunden, die besten Talente für ihr Unternehmen zu gewinnen.Für unseren Kunden DEMECAN...

  • Head of Marketing

    vor 2 Monaten

    Berlin, Deutschland Tellent Vollzeit

    **Your Mission**: The Head of Marketing DACH is in charge of owning and developing the Marketing strategy for the DACH region. In collaboration with the GM and the other regional functional leaders, they are responsible for building the most efficient regional operating model, which supports effective multi-channel campaigns, aimed at achieving our regional...

  • Head of Marketing @ Vc Backed Company

    vor 7 Monaten

    Berlin, Deutschland XAnge Vollzeit

    Tasks - Get access to a pool of growing and high-potential scale-ups in Europe: Most of our startups get +100% growth every year, 4 of them are in the Next40 and 1 in FT120. - Be the first to know about new opportunities: As investors, we are the first to know when key executive roles are opening such as Head of growth and marketing, Chief Marketing Officer,...

  • Head of Marketing B2C

    vor 1 Monat

    Berlin, Deutschland DONE!Berlin Vollzeit

    Wir sind DONE!Berlin, ein internationales Beratungsunternehmen, das sich darauf spezialisiert hat, schnell wachsende Unternehmen jeder Größe dabei zu unterstützen, sich in der sich ständig verändernden Arbeitswelt zurechtzufinden. Unter anderem helfen wir unseren Kunden, die besten Talente für ihr Unternehmen zu gewinnen. Für unseren Kunden DEMECAN...

  • Head of Marketing B2C

    vor 1 Monat

    Berlin, Deutschland DONE!Berlin Vollzeit

    Wir sind DONE!Berlin, ein internationales Beratungsunternehmen, das sich darauf spezialisiert hat, schnell wachsende Unternehmen jeder Größe dabei zu unterstützen, sich in der sich ständig verändernden Arbeitswelt zurechtzufinden. Unter anderem helfen wir unseren Kunden, die besten Talente für ihr Unternehmen zu gewinnen. Für unseren Kunden DEMECAN...

  • Head of Marketing

    vor 6 Monaten

    Berlin, Deutschland Tchop GmbH Vollzeit

    **What we're looking for**: **..a Head of Marketing Communications & Sales in Senior Position to further grow our team of SaaS Platform enthusiasts at tchop.**: You are **Responsibilities**: Generate market and customer insight through external and internal research. Develop a concise understanding of different customer segments and devise effective and...

  • Head of Marketing

    vor 1 Monat

    Berlin, Deutschland Eterno Group Vollzeit

    Sei verantwortlich für eines der coolsten Projekte in Tech und Healthcare. Leite das Marketing Team und sorge für das Wachstum und den strategischen Aufbau der Marke "Eterno". **‍ Deine Aufgaben** - Als Head of Marketing leitest du das Marketing Team und bist verantwortlich für die Entwicklung, Umsetzung und Analyse von erfolgreichen Marketingideen -...

  • Head of Influencer Marketing

    vor 7 Monaten

    Berlin, Deutschland The Female Company GmbH Vollzeit

    Empowering Womanhood Be part of the FemHealth revolution and join our awesome & purpose-driven team of talents in Berlin-Friedrichshain. **We are looking for**: Head of Influencer Marketing (m/w/x) Die Rolle At The Female Company we are building a strong community-driven & educative brand over all channels whilst working data-based and KPI oriented. As...

  • Head of Marketing

    vor 7 Monaten

    Berlin, Deutschland Mrs.Sporty GmbH Vollzeit

    **Wer uns kennenlernt, bemerkt sehr schnell**: Das System MRS.SPORTY mit Sitz in Berlin Charlottenburg ist irgendwie anders als viele Unternehmen in der Franchisebranche. MRS.SPORTY ist PINK. MRS.SPORTY ist ENERGIE PUR. Fast zwanzig Jahre ist es her, da eröffneten wir den ersten MRS.SPORTY Club in Berlin: Ein Sportclub nur für Frauen. Schon ein Jahr...

  • Head of Marketing

    vor 1 Woche

    Berlin, Deutschland Zalando Vollzeit

    Location Berlin Contract Full time Job Category Marketing & Communications The Head of Performance Marketing will lead a team of approximately 22 professionals across Performance, Brand, and Marketing Operations. They will oversee efforts in affiliates, display advertising, paid social, SEA, SEO, and ASO, ensuring a balanced approach between branding...

  • Head of Marketing

    vor 6 Monaten

    Berlin, Deutschland Lieblingsgarn GmbH Vollzeit

    Wir von Lieblingsgarn bringen das Thema Handarbeit kreativ ins Netz. Wir vertreiben in unserem Onlineshop lieblingsgarn.de alles, was die Herzen von Handarbeitsbegeisterten höherschlagen lässt. Wir nutzen aktuelle Technologien und wollen das Thema Handarbeit vom eingestaubten Image befreien. Wir haben viel vor und suchen für unser Team in...

  • Head of Marketing

    vor 3 Monaten

    Berlin, Deutschland Lieblingsgarn GmbH Vollzeit

    Wir von Lieblingsgarn bringen das Thema Handarbeit kreativ ins Netz. Wir vertreiben in unserem Onlineshop lieblingsgarn.de alles, was die Herzen von Handarbeitsbegeisterten höherschlagen lässt. Wir nutzen aktuelle Technologien und wollen das Thema Handarbeit vom eingestaubten Image befreien. Wir haben viel vor und suchen für unser Team in...