Teamlead for Search Engine Marketing

Vor 4 Tagen


Berlin, Deutschland Scout24 SE Vollzeit

Why Scout24?
Scout24 is home of ImmoScout24, Germany’s #1 for real estate. With ImmoScout24 we have been revolutionizing the real estate market in Germany and Austria for more than 20 years. Our goal is to build a digital ecosystem that brings homeowners, seekers, and agents together. Finding the right home and property is one of the most important decisions in life. So is your career #WorkingatScout24 means being part of a diverse and inclusive team of 850 colleagues and 53 nationalities. We embrace difference and celebrate individuality. By encouraging open mindedness and authenticity we enable a true learning culture and prepare the ground for personal development. Mistakes are a chance to grow and to innovate. Together we act proactively, strive for improvement, and take responsibility. We talk about success and challenge while treating each other with respect because we are #oneteam.

If this sounds interesting to you, we would love to see you joining us Even if you may not tick all the boxes of the job requirements, we are happy to hear about the value you can add to the team. Grow with us. Welcome home

Aside from our people and company culture we are offering awesome benefits that make Scout24 a great place to work
- Compensation: A competitive salary package and a bonus on top.
- Flexibility: Decide for yourself where you work most effectively. We offer you a hybrid working model, autonomous working time management and 30 days of vacation annually.
- Work from abroad: Our remote working policy includes the possibility to work up to 3 months in any country of the EU and up to 1 months outside of the EU if it gets along with the business and team needs.
- Relocation: Our relocation agency supports you with your visa process and an attractive relocation package.
- Use our products: As an employee you can take advantage of our plus membership for tenants on ImmoScout24 to find a new place to live.
- Development: Dedicated learning time per month, online courses on our ScoutAcademy, regular book challenges, structured feedback, “Lunch & Learn”-Events and individual career paths to push your career to the next level.
- Have kids? We'll support you with a professional family service, which helps you to find a childcare center or offers emergency childcare.
- Furry feel good manager: Bring your dog to work (according to rules, of course).
- Mobility: We subsidize public transport or Job Bikes.
- Commitment to sustainability and Diversity, Equity & Inclusion (DEI): We have clear environmental and climate protection goals and are involved in social activities and charitable organizations throughout the year. We live the diversity. Our theme weeks on diversity, mental well-being, and other social issues give us time and space to develop ourselves on DEI and sustainability.
- Most innovative office: Our office is in the heart of Berlin right at the central station. 2021 it was awarded for the most innovative office concept. We have an own gym with regular courses, napping room, rooftop terrace, organic coffee, snackbar, 100% green electricity and a massage therapist that comes in once a week.
- We are a tech company: We work with the latest technical tools and hardware.

You are responsible for our Scout-wide SEM measures and the corresponding strategy. Together with your team, you lead our paid search campaigns for the different target groups and products to success. You actively contribute to achieving the company's goals and act as an interface to other performance disciplines and the product organization. You are passionate about creating growth.

**How your role will look like**:

- You hold the SEM reins: You take the responsibility for the leadership and the further development of the SEM team across two locations
- You strategically conceive, optimize and develop the campaigns of different products and target groups to grow revenues mainly through leads and sales in given ROAS guidance, but also work hands-on on bigger campaigns by yourself
- You together with the Head of performance marketing act as first point of contact for the product organisation for SEM topics and optimization of their search campaigns
- You are doing budget planning and shifting across search campaigns
- You exchange with other performance marketing leads for optimal overall budget allocation
- You prepare and analyse performance and optimisation reports
- You negotiate pricing options and contract extensions
- You are proactive in keeping up to date with trends in PPC and SEM and you constantly monitor the market
- You inspire your team with new ideas and a proactive attitude
- You are the first contact person to the head of performance marketing when it comes to SEM

**What you need to succeed**:

- You have minimum 4 years of professional experience in SEA / SEM
- You have several years of experience with tools and technologies used in the SEA context (e.g. Google Ads Editor, Google Tag Manager, Bid Management, 3rd



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