Brand Manager

Vor 3 Tagen

Berlin, Berlin, Deutschland Minor Hotels Vollzeit

Minor Hotels is a global hospitality group operating over 550 hotels, resorts and residences in 56 countries in Asia-Pacific, the Middle East, Africa, the Indian Ocean, Europe and the Americas. As a hotel owner, operator and investor, Minor Hotels fulfils the needs and desires of today's global travellers through its diverse portfolio of eight hotel brands – Anantara, Avani, Elewana, NH, NH Collection, nhow, Oaks and Tivoli. As part of Minor Hotels, the region of Minor Hotels Europe & Americas is responsible for more than 350 properties in 30 countries and plans to grow across all segments, with a focus on its upper-upscale and luxury brands.

Your Role at a Glance

We're looking for a passionate Brand Manager to join our team in Berlin starting March 1st 2026 As Brand Manager for our Select segment - covering NH Hotels and iStay in Northern Europe - you will play a key role in driving brand consistency, visibility, and growth. Your main responsibilities include:

  • Ensure Brand Consistency:Uphold and monitor brand standards across all NH Hotels and iStay properties, including franchise partners.
  • Develop & Execute Marketing Plans:Design and implement annual marketing strategies for the region, as well as tailored plans for individual hotels.
  • Content & Campaign Management:Oversee the creation of marketing content for newsletters, paid media, and social channels, and coordinate photoshoots to maintain high-quality imagery.
  • Franchise & Stakeholder Support: Act as the primary brand contact for franchise partners, providing guidance on compliance and best practices.
  • Project Implementation & Openings:Lead the rollout of brand initiatives and support hotel teams during new openings with branded materials and identity elements.
  • Social Media & Partnerships:Manage social media content strategy, influencer collaborations, and brand partnerships in alignment with PR and marketing teams.
What Makes You a Great Fit
  • Bachelor's degree in Hospitality, Marketing, Business, or related field.
  • Minimum 3 years' experience in brand management within the hospitality industry; franchise experience strongly preferred.
  • Proven ability to manage multiple projects and stakeholders across regions.
  • Strong creative, conceptual, and analytical skills.
  • Excellent communication and team collaboration abilities.
  • Fluent in English and German (both written and spoken); additional languages are a plus.
  • Willingness to travel across Northern Europe.
Your Benefits at Minor Hotels
  • Fair pay & security: Collective agreement-based salary, including company pension scheme and a permanent employment contract.
  • A home away from home: Worldwide hotel stays from €36 for two people including breakfast – exclusively for our team members.
  • Structured working hours: Family-friendly and plannable shift models – available full-time or part-time.
  • Exclusive discounts & perks: Access to our benefits portal with discounts on top brands and event tickets – plus €25 monthly on your Pluxee Benefits Card.
  • Stay mobile: Bike leasing for eco-friendly and active commuting.
  • Grow with us – across borders: Extensive training programs via internal and external providers, plus development and exchange opportunities across Europe.
  • Team spirit: Join us for summer parties, Christmas celebrations, and sports events that bring us together.
  • We invest in you: Personalized onboarding through our Best Buddy, , and training programs.

Are you looking for a new challenge? Apply now

Minor Hotels Europe & Americas is dedicated to fostering an inclusive working environment where every individual is valued and equally encouraged. We warmly welcome individuals from all backgrounds and abilities.

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