Head of Digital
vor 1 Tag
Head of Digital / Digital Director (Confidential)
Germany
€TBD – six figures
I'm running a
highly confidential search
for a senior digital leader to join a high growth business.
What you'll be doing
This is a true
growth + commercial ownership
role. You'll shape the digital direction, own outcomes, and have influence over where the business invests (and why).
- Set and deliver the digital strategy in line with commercial goals
- Own performance end-to-end — targets, outcomes, accountability
- Take ownership of the
acquisition channel mix
(scaling what works, fixing what doesn't) across channels like
paid search, paid social, marketplaces, native/display, video - Own all
e-commerce channels
: on-site performance, conversion, merchandising, and the levers that move revenue - Drive
CRM and retention
: lifecycle thinking, repeat, loyalty, and improving customer value over time - Oversee planning, prioritisation and budget decisions across channels
- Work closely with senior stakeholders and keep everyone aligned
- Build capability: team, partners, agencies — whatever's needed to win
What we're looking for
- Senior digital leadership experience with a
strong commercial mindset - Proven P&L ownership
(full or significant responsibility) - Strong track record delivering growth
across the full digital mix — acquisition channels, e-commerce trading and CRM/retention - Consumer DTC background
is essential - Confident leading teams and senior stakeholders
in a fast-moving environment - Fluent German + English
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