Country Lead Germany

:bluebird: NEW OPPORTUNITY :bluebird:

Company: Zibber

Role: Country Manager Germany (Go-to-Market Lead)

Location: Germany (preferably North Rhine-Westphalia region, flexible)

Language: German & English (fluency in both required)

WFH policy: Remote (with 1–2 days/week in Eindhoven during onboarding and MT meetings)

Industry: Real Estate / PropTech / Creative Production

Product: Full-service real estate visual content provider — photos, videos, floorplans & digital tools for real estate agents, supported by an in-house SaaS ordering platform.

Size and functions of local team

• 1 Account Manager (Carolin Schumer – Mid-level, handles new business + existing clients)
• Shared back-office & marketing support from HQ in Eindhoven
• Freelance photographers network in Germany (scalable)
• HR & onboarding processes already established

Role description

Objective: Build and scale Zibber's German business from the ground up.

• 80% focus on hands-on sales & business development
• 20% on strategy & GTM structure
• Define & execute Zibber's go-to-market plan in Germany (focus on NRW, later expand to Berlin and beyond)
• Identify key regions, customer segments, and growth channels
• Drive sales motion (outbound, inbound, partnerships, events)
• Work closely with marketing, product & operations to align customer feedback with product evolution

Buyer persona / ICP:

Independent real estate agents (1–3 FTEs) selling 6–10 houses per year, up to multi-branch agencies and large listing platforms (e.g. PlanetHome).

Sales motion:

Transactional, high-volume sales (average order €370), short cycle, non-recurring.

Role Description

• Combination of inbound & outbound lead generation
• Existing lead lists & external call agency support
• Candidate to refine & structure outbound/inbound motion
• Initial role self-sufficient: full sales cycle (prospecting → closing)
• Mix of inbound leads and self-generated pipeline
• Transactional deals; focus on volume and process optimization
• Currently handled by existing team (HQ)
• Candidate to coordinate with CS for feedback loops and customer retention
• No direct sales quota initially
• Reports into CEO (Samir)
• Member of Management Team
• Expected to build team structure over time (sales, photographers, back-office)
• Early focus: operational execution + defining scalable GTM model

Unique about the company

• Flat, open culture: No hierarchy, everyone's ideas count.
• High ownership: Freedom to build and implement ideas directly.
• Work hard, play hard: Strong informal culture and humor-driven leadership team.
• Fast feedback loops and direct impact — ideal for entrepreneurial builders.

Growth perspective

• Direct influence on international expansion strategy
• Stepping stone to future leadership across markets

Must haves

• Proven go-to-market experience: building commercial operations from scratch
• Hands-on + strategic mindset (able to sell & think structurally)
• Entrepreneurial builder, not corporate manager
• Transactional sales experience (short cycles, high volume)
• Strong cross-functional collaboration (sales, marketing, product)
• German market knowledge & cultural fluency

Nice to haves

• Experience in real estate, proptech, or photography services
• Experience with CRM tools (Salesforce, HubSpot)
• Background in scaling operations or partnerships

Salary range & secondary benefits

• Total comp: €100K–€150K OTE (final structure pending) / K base (bonus, will be designed later) + company car
• Compensation tied to revenue and/or new client acquisition
• Additional benefits via HQ (travel, equipment, team events)

Hiring process

• 1 call Samir/ Janine
• Business case/ assessement
• Call investor
• On-site HQ Eindhoven

Feedback

Responsible: Janine & Samir (primary)

Process: Candidates submitted via Recruitee → feedback via email or weekly sync call with Lars (Bluebird).

DO NOT ADD SALARY INTO RECRUITEE, EMAIL IT TO LARS 

Video:
Intro:
Intro:

1st round: digital introduction to check for cultural fit

2nd round: selection interviews with various management team members (as he/she will be working closely with them)

3rd round: meeting with Mentha Capital and discussion of the assessment results. Mentha is always involved in the selection process for such profiles

4th round: Zibber Day → meeting various colleagues from the organization and presenting the business case

---