Analytics Lead, Consumer Marketplace

Kleinanzeigen is the leading online classifieds market in Germany. An average of more than 50 million ads are available in numerous categories - from children's supplies to electronics to real estate. With more than 36 million users per month, Kleinanzeigen has the widest reach of all online selling platforms in the country. Most of the items traded on Kleinanzeigen are second-hand. In this way, users make an active contribution to sustainability. The Kleinanzeigen market allows companies the opportunity to easily offer their services online. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.

Kleinanzeigen is part of Adevinta: a global online classifieds specialist and sustainability leader with 25+ products in 10 countries.

As Analytics Lead for the Consumer Marketplace, you own data and analytics for our end-to-end C2C experience, from sign-up and account creation to listing, search, discovery, transactions and category performance. Your mission is to implement the Data & Analytics vision and roadmap for your domain, translating the needs of the business areas into clear priorities, robust metrics and data products that steer product and business decisions. By coaching analysts, planning capacity and channelling domain requirements, you deliver trusted insights that generate growth in a vibrant C2C business.

This is a hybrid role, our office is in Berlin-Charlottenburg. You report to David Sandowski, Head of Analytics.

• Translate Consumer Marketplace strategy and business objectives into actionable analytics frameworks and measurable outcomes.

• Guide stakeholders in framing hypotheses, defining success criteria and shaping decision-ready insights across initiatives such as transactions, search and vibrancy.

• Lead the cross-domain definition and validation of KPIs, aligning Product, Tech, Business and Marketing to shared goals.

• Conduct strategic deep dives into priority topics such as customer journeys and marketplace health to influence product and business decisions.

• Present insights and recommendations to senior forums, including Business Area Leadership Round, with clarity and impact.

• Coach and develop a team of analysts, while shaping workflows that enable proactive monitoring, strong prioritisation and high-quality analytics delivery.

• You are a strategic thinker who turns numbers into narratives and meaningful business impact.

• You bring 5+ years of experience leading analytics teams, developing talent, and scaling analysts through phases of growth, transformation and continuous improvement.

• You are a role model for transparent and proactive communication and collaborate effectively with both product and business stakeholders.

• You have scaled analytics functions before and apply a strong data product mindset to ensure consistency, value creation and high-quality delivery.

• You excel at transforming data into actionable business outcomes and thrive in cross-functional environments.

• You are experienced with modern data visualisation tools such as Tableau or Looker and know how to turn complex data into clear, decision-ready insights.

• You combine strategic vision with hands-on analytical skills, using tools such as dbt, SQL, Python and GitHub as meaningful parts of your workflow.

Life at Adevinta comes with its perks Our Adevintans enjoy the following benefits: 

• An attractive Base Salary

• Participation in our Short-Term Incentive plan (annual bonus)

• Work From Anywhere: Enjoy up to 20 days a year of working from anywhere Maybe not from the moonwell why not just make sure you have internet connection

• A 24/7 Employee Assistance Program for you and your family, because we care ❤‍

• Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow  

On top of these, we also provide a range of locally relevant benefits. Wanna know more? Apply and ask our recruiters

Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

If you feel like you don't meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don't meet 100% of the job requirements. We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.