Global Events Principal

Vor 7 Tagen


Berlin, Deutschland Talon.One Vollzeit

**ABOUT THE ROLE**:
We are seeking an experienced Global Events Principal to lead our most highest value event initiatives globally. This individual contributor role will be the go-to lead of our owned events strategy, managing high-profile company events while ensuring brand consistency and delivering exceptional experiences for customers, prospects, and industry stakeholders.

**ONCE YOU ARE HERE YOU WILL**:
Strategic Event Leadership
- Own end-to-end production of our flagship event, INCENTIVIZE and its future roadshows across AMER, EMEA, APAC, ensuring seamless execution and exceptional attendee experiences
- Develop and implement a comprehensive customer community strategy through various event formats, from large-scale conferences to intimate VIP experiences
- Create scalable event playbooks for field and customer teams to execute in local markets, ensuring consistent brand representation globally
- Manage and optimize the global events budget, working closely with the broader marketing team to maximize ROI

Cross-Functional Collaboration
- Partner with sales, customer success, executive leadership, product teams, and content teams to align event strategies with business objectives
- Serve as the primary point of contact for non-marketing events across the organization, streamlining processes and optimizing vendor relationships
- Coordinate with field marketing teams to support high-investment industry events such as NRF, OMR, and Shoptalk to ensure maximum ROI

Brand Experience Innovation
- Identify and secure speaking opportunities for executives at industry events to enhance brand visibility within the broader tech community
- Design and implement VIP experiences that strengthen relationships with key customers and prospects
- Conceptualize and execute creative brand activation initiatives, including wild postings, pop-up experiences, and experiential moments

Operational Excellence
- Establish and maintain event production standards that reflect and enhance our brand identity
- Consolidate and manage agency relationships to optimize costs and ensure consistent quality across all events
- Develop and document best practices for event execution across different formats and regions

**WHAT WE NEED YOU TO BRING TO THE TABLE**:
Required Qualifications
- 7-10+ years of experience in event production, with emphasis on large-scale corporate events and community roadshows
- Proven track record of managing flagship conferences and high-profile customer events
- Deep understanding of owned events strategy and corporate event management
- Exceptional project management and cross-functional collaboration skills
- Strong budget management experience with demonstrated cost optimization results
- Creative mindset with experience in experiential marketing and brand activations
- Excellent vendor and agency relationship management capabilities
- Ability to travel frequently (40%+ travel required) to support events across all regions

Desired Qualities
- Strategic thinker with ability to see both big picture and tactical details
- Strong leadership presence and ability to influence across all levels of the organization
- Comfort and ease with communication and presentation skills
- Adaptable and solution-oriented approach to problem-solving
- Proven ability to maintain calm and focused under pressure
- Experience with customer community building and engagement
- Knowledge of event technology platforms and industry best practices

Impact & Scope

This role will directly influence our:

- Brand awareness and market positioning
- Customer community development and engagement
- Executive thought leadership presence
- Global event strategy and execution standards
- Cross-functional collaboration effectiveness
- Event budget optimization and ROI

**WHAT'S IN IT FOR YOU**:

- Learning budget and LinkedIn Learning
- 30 vacation days
- Remote-work abroad up to 90 days
- In-house German language courses
- Discounted Urban Sports Club membership and BVG ticket
- Work-Dog-Balance, your best friend is more than welcome
- Mental health support with Nilo.health

**WHY YOU SHOULD WORK FOR US**:

- The right attitude: modern methods and a diverse, creative workspace with an open and international culture
- Everyone for the product: Together we create a flexible, highly scalable product with state-of-the-art technologies. We can only succeed if everyone works as a team
- Healthy Growth: Growing our company means growing everyone in the team. We love to share knowledge and learn
- A great environment: Flexible and family-friendly environment, bright and easily accessible offices, modern software and hardware
- High flexibility degree: Prefer to work early or late at night? Do you have to pick up your children from kindergarten? Do you prefer working abroad? We believe in results and motivated employees

**Do you want this job?**
- Talon.One is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce



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