(Junior) Lifecycle Marketing Specialist
vor 1 Woche
Linearity is a powerful and award-winning marketing design software suite that simplifies the asset creation process. The platform boasts a wide range of groundbreaking features and is trusted by leading brands like Apple, Disney, and Microsoft. Linearity Curve allows designers to create precision vector assets 30% faster than with competing tools, and seamlessly delivers cross-platform functionality without compromising on power or quality. But that's not all—we're proud to present our newest addition to our suite, Linearity Move. This game-changing animation software empowers anyone, regardless of technical expertise, to craft breathtaking marketing animations in just seconds. Our software has reached over 10M downloads and has raised an astonishing $30M+ in funding from some of the biggest Venture Capital firms globally (EQT, HV Capital & 468 Capital). And we've been recognized as one of Europes Top B2B rising 100 "Soonicorns" by Sifted. Our mission is to equip marketing teams to create captivating content collaboratively. To accomplish that mission, we need you As a (Junior) Lifecycle Marketing Specialist at Linearity, you'll play a crucial role in driving engagement and retention through effective campaigns and automations. Your focus on impactful communications will ensure successful product launches, driving export growth for our products Linearity Curve and Move. If you love thinking strategically about engaging users and using automation, we want to talk to you **Responsibilities**: - **Campaign Planning**: Strategize and execute ad hoc campaigns to drive customer engagement and retention. - **Automated Campaign Support**: Assist in setting up and monitoring automated campaigns for Linearity Move and advance flows for Linearity Curve, ensuring seamless execution. - **Engagement Optimization**: Continuously explore new opportunities to engage and nurture customer relationships throughout their lifecycle journey. - **Collaboration**: Work closely with our copywriters, designers, and product team and ensure flawless communication. **Requirements**: - Minimum of 1 year in lifecycle marketing or a related field, preferably with prior app experience. - Proven experience in handling high-volume lifecycle campaigns targeting 100k+ users. - Understanding of basic lifecycle analytics and tracking methodologies to derive actionable insights. - Understanding of customer journey mapping and customer engagement metrics. - Ability to collaborate effectively with cross-functional teams and stakeholders. - Open-minded, detail-oriented and a fast learner. - Fluent in English. **Desirable (great to have, not essential)**: - Experience with A/B testing methodologies - Experience with Braze, Clevertap, Leanplum or similar - Experience in working with multiple product verticals **Benefits** Ways of working: Flexible working culture/schedule (your choice of how you would like to work) Paid time off: 27 vacation days and 1 extra day each year of employment - ️ Family first: 6 months full pay maternity & paternity leave - Social responsibility: Take 2 days off to volunteer in a charity event Period leave: take 1 day off per month -️ Recharge: 4 weeks of additional leave for every 5 years of employment Additional Benefits: - Further education: Training budget, garage sessions and mentoring with our senior leads - Relocation budget & assistance Latest Apple working equipment Anniversary gifts All expensed company-wide retreats Fun Stuff: Game events, Kahoot sessions, and onsite parties in Berlin
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