TikTok Shop
Vor 6 Tagen
TikTok Shop is an innovative marketplace fully integrated into TikTok. It brings together online sellers, buyers and creators - all within TikTok to build a one-stop, seamless shopping experience and bringing more commerce solutions that further enable our community to discover and engage with what they love. As part of a central operations center for Campaign and Marketing, you will design and execute marketing initiatives targeted at brands, distributors, agencies, and creators who use TikTok Shop as a sales channel. The B2B Marketing Manager EU will report into the EU Marketing Lead and work on the markets Germany, France, Italy and Spain and can be based in either country. We are looking for a strategic and creative B2B Marketing Manager for TikTok Shop with excellent communication skills, a driven mindset and a can-do attitude to join a highly agile and fast-paced work environment at TikTok Shop Europe. We operate on RTO5 (Return-To-Office 5 days a week) and welcome you to join us in our Madrid, Milan, Paris or Munich offices. Responsibilities: - Support our European In-Country teams to recruit high-value sellers and creators to the platform Through sales enablement content as well as partnerships with third parties and internal TikTok key stakeholders, such as trainings, webinars, publications - Support in the narrative diffusion Create toolkits, onboarding materials, case studies, and content that empower merchants and agencies to scale on TikTok Shop. Build LinkedIn and 2B TikTok strategy - Industry & Community Building for positioning B2B online and offline lead generation event operational coordination across Europe with local teams and agencies, securing raising the bar within a frugal mindset. Help strategically direct event selection and priorization - Performance & Data Analysis Track KPIs such as gross leads, impression, reach, CPM channel performance and provide recommendations thereon - Cross-Functional Collaboration Work with local teams, local Marketing POC, comms to align merchant messaging, showcases and other strategic inputs to our work Minimum Qualifications - 3-5 years in B2B marketing, ideally on platform-side e-commerce, digital marketplaces, or social commerce. - Strong understanding of TikTok, creator ecosystems, and online retail trends - Excellent communication skills with the ability to translate technical concepts into compelling narratives. - Fluent in multiple European languages (German, French, Italian, Spanish) to collaborate with cross functional teams across these regions. - Both creative and analytical mind with proven track record in data-driven achievements Preferred Qualifications: - Proven experience building acquisition funnels, growth campaigns, and partner programs. - Able to deliver under pressure in a fast-paced environment, flexibility and ability to deal with complexity - Have a high attention to detail while maintaining a pragmatic solution-orientation - A person of operational excellence in project and stakeholder management
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TikTok Shop
vor 1 Woche
Munich, Deutschland TikTok VollzeitThe E-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better E-commerce experience to our users. We are looking for...
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TikTok Shop
vor 1 Woche
Munich, Deutschland TikTok VollzeitAbout TikTok ShopThe authenticity of TikTok has created a new way for brands and merchants to meaningfully connect with creators and the community. Through an innovative E-Commerce platform that helps shoppers discover and purchase products within the app, TikTok Shop enhances promotion and sales bfor merchants and brands with an entertaining user...
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Creator Management Graduate
vor 1 Woche
Munich, Deutschland TikTok VollzeitThe Creator Operations team is responsible for identifying, acquiring and growing Creators that help merchants sell on TikTok Shop. They are also in charge of creating long-term strategies to develop existing businesses on TikTok Shop. This role is based in our Munich office. Responsibilities: - Identifying the Affiliate Program strategy based on business...
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Creator Incubation Country Manager
vor 1 Woche
Munich, Deutschland TikTok VollzeitAbout the TeamThe Creator Acquisition and Incubation team's primary objective is to mass attract and onboard creators and incubate them to certain levels through scaling means. - Responsible for TikTok Shop affiliate and creator operation analysis. - Deeply understand key business logic, conduct agile and effective assessment and monitoring of business...
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Account Management Graduate
vor 1 Woche
Munich, Deutschland TikTok VollzeitThe Account management team manages businesses within the different categories such as Fashion, Beauty & Multi Categories ( Home and Living, Electronics or FMCG). The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop. This role is based in our...
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Human Resource Project Intern
vor 1 Woche
Munich, Deutschland TikTok VollzeitTikTok Shop is TikTok's innovative e-commerce platform, seamlessly integrated into the TikTok app to enable users to discover and purchase products directly through content, livestreams, and creator recommendations. In Europe, TikTok Shop team is rapidly expanding across key markets, connecting brands, creators, and consumers in a unique, engaging shopping...
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Fashion Seller Acquisition Manager
vor 1 Woche
Munich, Deutschland TikTok VollzeitThe Fashion team manages businesses within the Fashion category. The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop. This role is based in our Munich office. Responsibilities include: - Map the Fashion category and subcategories landscape,...
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Creator Manager
vor 1 Woche
Munich, Deutschland TikTok VollzeitTeam IntroThe commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better commerce experience to our users. We are looking...
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TikTok Shop
Vor 4 Tagen
Munich, Deutschland TikTok VollzeitThe FMCG team manages businesses within the FMCG category. The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop. This role is based in our Munich office. Responsibilities include: * Find new potential clients through research, networking, and...
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TikTok Shop
vor 1 Woche
Munich, Deutschland TikTok VollzeitThe authenticity of TikTok has created a new way for brands and merchants to meaningfully connect with creators and the community. Through an innovative E-commerce platform that helps shoppers discover and purchase products within the app, TikTok E-commerce enhances promotion and sales for merchants and brands with an entertaining user experience. We are...
