Digital Media Specialist

vor 1 Monat

Schwalbach am Taunus, Hessen, Deutschland Procter & Gamble Vollzeit

About the Role

We are seeking a highly skilled Digital Media Specialist to join our in-house media team at Procter & Gamble. As a key member of our team, you will be responsible for delivering best-in-class media plans, engaging and delighting consumers with our iconic brands, and driving business results together with our brand managers.

Key Responsibilities

  • End-to-end execute digital campaigns, including campaign design, setup, implementation, pacing, and optimization.
  • Proactively make strategic recommendations to meet campaign goals and improve performance by analyzing, tracking, and optimizing campaigns on an ongoing basis.
  • Have full responsibility for campaign reporting, presenting recap and insights on impact and effectiveness to media planners and brand teams.
  • Stay ahead of DSP/SoMe platform updates, bugs, trainings, and raise issues or areas of opportunity for improvement within ecosystem capabilities.
  • Work closely in a diverse team, especially with our Marketing Technologists and Brand Managers to enable and deliver a consumer-centric data strategy. Understand our data structure, business fit, and flows across involved systems.
  • Be the mastermind of special projects related to innovation and digital trial plans.

Requirements

  • You have experience with digital campaigns' setup, optimization, and reporting in DSPs such as The Trade Desk or DV360 or social media, eCommerce, and/or search environments.
  • Preferably, you have some experience working with Consumer-Packaged Goods' companies.
  • You have completed an apprenticeship and/or a study background in media or a related field.
  • You are accountable, independent, organized, curious, dedicated, and analytical.
  • You communicate fluently in English. German skills are a plus.
  • It is a plus if you have experience with Adserving & Audit Tools' management (Flash talking, MOAT, Nielsen DAR).
  • Experience with the Microsoft Office Package and ideally also biddable digital platforms such as Facebook Business Manager, TikTok for Business, Google search, and YouTube, Amazon search.

About Us

At Procter & Gamble, we are a leading consumer goods company with a rich history of innovation and a commitment to making life a little bit easier for consumers around the world. We are home to iconic brands like Gillette, Oral-B, and Lenor, and we are dedicated to finding and fostering world-class talent to help us achieve our goals.

What We Offer

  • Competitive compensation in the chemical tariff with respective compensation increases.
  • A permanent employment contract.
  • A wide range of social benefits, including flexible and hybrid work arrangements, Christmas and vacation bonus, company pension plan, stock purchasing programs, job ticket, campus canteen, and services such as fitness center and well-being program.
  • A customized development plan including relevant coaching: expert training on social media, search, and programmatic as #1 advertiser in Germany, effective business writing and presentation.
  • Flexibility: we operate a flex at work approach, with flexibility built into the role. Our media team spends 3 days of their week collaborating in our office or with our external partners or customers, balanced with 2 days spent on focused work, which they tend to do from home.
  • Head Office Location: this role is based in our Germany Head Office in Schwalbach, which is an easy 15-minute commute from Frankfurt city center by car or 30 minutes with a regular train connection and free shuttle service from the station to the office. There is free on-site parking.
  • Opportunity to engage in our various employee programs: WeBelong Team & New Hire Network activities, GABLE Network & other affinity groups, Inspirational Leadership Events, Sports groups for running and football, etc.

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