Product Marketing Manager
Vor 6 Tagen
About the Role
We are seeking a highly motivated and experienced Product Marketing Manager to join our team at Haufe Group. As a Product Marketing Manager, you will be responsible for developing and executing marketing strategies to promote our cloud-based financial services solutions to small and medium-sized businesses.
Key Responsibilities
- Develop and implement marketing plans to increase brand awareness and drive sales of our financial services solutions.
- Collaborate with cross-functional teams, including product development, sales, and customer success, to ensure alignment and effective execution of marketing strategies.
- Conduct market research and analysis to identify trends and opportunities for growth.
- Develop and maintain relationships with key stakeholders, including customers, partners, and industry influencers.
- Manage and optimize marketing budgets to ensure maximum ROI.
Requirements
- 5+ years of experience in product marketing, preferably in the software or financial services industry.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of marketing principles, including segmentation, targeting, and positioning.
- Excellent communication and project management skills.
- Ability to work in a fast-paced environment and prioritize multiple tasks and projects.
What We Offer
- A competitive salary and benefits package.
- Opportunities for professional growth and development.
- A dynamic and collaborative work environment.
- Access to cutting-edge technology and tools.
About Us
Haufe Group is a leading provider of cloud-based financial services solutions for small and medium-sized businesses. We are committed to delivering innovative and effective solutions that meet the evolving needs of our customers.
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