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Senior Campaign Operations Specialist
vor 2 Monaten
We are seeking a highly skilled Senior Campaign Operations Specialist to join our team at Sky Deutschland GmbH. As a key member of our Campaign Management team, you will be responsible for designing and implementing campaign strategies that drive business growth and customer engagement.
Key Responsibilities- Select and extract customer data for new and existing customer activities, ensuring seamless implementation and execution.
- Analyze target group potential for CRM and sales campaigns based on Salesforce, IBM Unica, SAS, and our company-wide data warehouse (DWH), providing valuable insights to inform campaign decisions.
- Support the development of new campaign processes and strategies, working closely with stakeholders to ensure successful implementation and measurable outcomes.
- Collaborate with colleagues to form the interface between the Campaign Management team and commissioning departments, contributing to the development of an optimal customer journey.
- Set up and monitor campaign journeys in the Salesforce Marketing Cloud, continually improving and optimizing performance to meet business objectives.
- A degree in business administration, economics, sociology, or a related field, coupled with 2-4 years of professional experience in the service sector or direct marketing.
- Proven expertise in working with campaign management or database tools, preferably IBM UNICA or the Salesforce Marketing Cloud.
- A strong background in reporting and agile project management, with experience in linking content and target groups in digital, automated journeys.
- Excellent communication, analytical, and problem-solving skills, with a customer-centric approach and adaptability in a fast-paced environment.
- Proficiency in English, with a focus on creating engaging customer experiences.
- A competitive salary range of €60,000 - €80,000 per annum, commensurate with experience.
- A hybrid working model (60/40) allowing for flexibility and work-life balance.
- Flexible working hours with overtime compensation, ensuring your well-being and productivity.
- 30 days of vacation plus Holiday Buy, enabling you to recharge and pursue hobbies.
- Subsidized Deutschland Ticket, making public transportation more accessible.
- Company Bike & Wellhub programs promoting health and wellness.
- Corporate Benefits platform, offering exclusive discounts and perks.
We pride ourselves on being an equal opportunity employer, committed to fostering a diverse and inclusive workplace culture. Our aim is to create a fair and equitable environment where everyone can grow and thrive. We welcome applications from talented individuals regardless of gender, nationality, ethnic and social origin, religion/belief, disability, age, sexual orientation, and identity.
