Chief Expert Marketing Execution Lead
vor 4 Wochen
Transforming Digital Experiences
SAP is seeking a Chief Expert Marketing Execution Lead to drive the development of digital solutions that align with customer needs and business outcomes. This role will lead across the business to deliver a multi-year roadmap for Digital First experiences and operations.
Key Responsibilities
- Define business requirements across marketing and customer experience for SAP digital properties.
- Deliver a unified roadmap across digital solutions for SAP in partnership with marketing and sales leadership and IT leadership.
- Lead the migration to AEM Cloud for the business, defining the approach and workstreams, and orchestrating delivery.
- Stay up-to-date on the latest trends and martech vendor landscape, providing insights on required capabilities across the core digital architecture.
- Support the business to scope and define uses cases for the digital roadmap with the highest impact.
- Define digital solutions across content supply chain management, web management and delivery, digital asset management, and digital event experiences.
- Provide balanced business and technical leadership, bridging the gap between business need and IT capability and capacity.
- Establish governance principles and adherence for the 'buy vs. build' approach for the digital landscape.
Requirements
- Experience deploying and/or transforming from on-prem AEM to AEM Cloud services.
- 10+ years of experience in digital experience, marketing technology, Customer Data Platforms, Omni-channel Personalization, and digital signals and lead management processes.
- Ability to manage complex organizational delivery and executive stakeholder management.
- Ability to communicate with IT and technical leadership as well as sales and marketing leadership.
- Work experience within the high-tech industry and specifically SaaS-based products.
About SAP
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development.
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