Senior Digital Marketing Specialist
vor 3 Wochen
About the Role
We are seeking a highly analytical and strategic Senior Digital Marketing Specialist to join our team at AMEX. In this role, you will be responsible for driving the growth and profitability of our digital channels through data-driven marketing strategies.
Key Responsibilities
- Develop and execute multi-channel marketing campaigns to drive customer acquisition and retention.
- Manage and optimize our digital marketing budget to achieve maximum ROI.
- Collaborate with cross-functional teams to leverage data and analytics to inform marketing strategies.
- Analyze campaign performance and provide actionable insights to optimize future campaigns.
Requirements
- Bachelor's degree in a quantitative field of study, such as math, sciences, engineering, economics, or business.
- Proven experience in digital marketing, management consulting, startup/tech, finance, and/or strategy with an analytical emphasis.
- Strong business acumen, hunger for driving results, and improvement-driven mindset.
- Experience with performance marketing (shopping, text, social media, display, app install ads) is a big plus.
What We Offer
At AMEX, we offer a dynamic and fast-paced work environment with opportunities for professional growth and development. If you are a motivated and detail-oriented individual who is passionate about digital marketing, we encourage you to apply for this exciting opportunity.
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