Senior Product Marketing Manager
vor 4 Wochen
Job Summary
We are seeking a highly skilled Senior Product Marketing Manager to drive the growth of our UWB automotive business in the APAC region.
As a key member of our team, you will be responsible for developing customer growth strategies, managing opportunity funnels, and generating eye-catching content to build the Qorvo brand.
You will work closely with our sales and distribution partners to drive revenue growth and improve customer satisfaction.
Key Responsibilities
- Develop customer growth strategies for Qorvo UWB in APAC
- Drive opportunity funnel management and growth through engagement with sales and distribution partners
- Generate content to build the Qorvo brand and attract new customers
- Develop business models to derive competitive positioning and value proposition
- Ensure close interaction and coordination with design, manufacturing, quality, test, finance, marketing, and distribution teams
- Be the voice of the customer to engineering, product line manager, and operations teams
- Establish pricing models and develop customer-specific pricing strategies
- Forecast orders and sales of new and existing services
- Formulate and execute long-term plans to improve revenue growth and margin improvement in APAC
- Create MRDs and kick-off new product development in advance of roadmap requirements
- Support new product development business process from initiation through production
- Carry out research to determine customer technical needs and expectations
- Develop partnerships in Asia and China to address customer needs and increase Qorvo's growth ecosystem
- Monitor Asia and China UWB standards for automotive and recommend Qorvo strategy
Requirements
- Strong team player with ability to proactively coordinate across multiple teams
- Firm understanding of RF and embedded SW in wireless applications, preferably UWB, BLE, and car access systems
- 10+ years of marketing, embedded SW/HW development in a customer-facing role, preferably in APAC
- Demonstrated successful execution of customer growth that delivered measurable business results
- Master's degree in Electrical Engineering, Computer Science, or equivalent
- Excellent interpersonal and communication skills towards customers and internal teams
- Proficiency in marketing techniques and concepts: market analysis, positioning, competitive analysis
- Solution and 'Value Proposition' oriented, with focus on contributing to business growth
- Database and data analysis experience is helpful
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