Marketing Director

vor 4 Wochen


Aachen, Nordrhein-Westfalen, Deutschland PAION Pharma GmbH Vollzeit
About the Role

We are seeking a highly skilled Marketing Director to join our team at PAION Pharma GmbH. As a key member of our commercial team, you will be responsible for developing and executing marketing strategies to drive business growth and success.

Key Responsibilities
  • Develop and implement annual brand plans, including defining brand/product strategy, brand tactics, key activities/deliverables, and market development
  • Manage the local marketing budget and coordinate all marketing activities, including educational events, field force communications, advertising, and digital
  • Act as the main contact for all local marketing deliverables and align with the Marketing team to deliver key local insights and input into European strategy and projects
  • Contribute to strategic decisions as part of the EU Brand Team and help build and develop local marketing strategy through research and insights of the competitor and market landscape
  • Work closely with the Medical Director(s) to ensure marketing activities are aligned with the Medical narrative and Medical Affairs deliverables
  • Collaborate with KAM's to gather key insights and develop a range of HCP and patient-focused marketing materials related to branded assets
  • Develop and foster working relationships with thought leaders in the specialty field to support disease education and branded launches
  • Lead commercial strategy and activities at key national congresses and meetings, including disease/product symposia, conference booths, and conference sponsorships
  • Execute against multi-channel CRM and media strategies, including digital marketing strategies and programs
  • Provide direction for work delegated to additional vendor partners to ensure quality and timely completion of deliverables or provision of services
  • Develop Senior Leadership and ad-hoc presentations as needed
  • Support/manage sales forecasting and ensure compliant behavior in line with all local laws, regulations, and business practices
About You

We are looking for a highly experienced Marketing Director with a strong background in pharmaceutical marketing, particularly in Rx products. You should have a deep understanding of all aspects of a brand launch of hospital products and experience in sales and the therapeutic area of anaesthesia and/or critical care.

  • Bachelor's Degree in science or Master's degree
  • Ability to build relationships and collaborate with others to achieve mutual objectives
  • Effective cross-functional project team leadership and influencing skills
  • Experience working across functional areas to help drive commercial decisions on products
  • Ability to convert strategy to actionable tactical plans
  • Demonstrated understanding and skills in the areas of pricing, reimbursement, and creative product/program development to inform and build an optimized Brand Value proposition
  • Experience in working within a small/start-up environment would be advantageous
  • Proven track record of delivering business objectives in a matrixed environment
  • Driven by results
  • Strong strategic/critical mindset
  • Ability to adapt to changing internal and external environments
  • Ability to work with ambiguity (driving decision making without all the information)
  • Ability to lead without authority
  • Strong analytical and problem-solving skills
  • Excellent communication skills
  • Strategic thinking and operational delivery
  • Influencing
  • Project Management
  • Accountability
  • Collaboration
  • Communication
  • Empowers others
  • Develops self/others
  • Proactive thinking and hands-on mentality of a self-starter
What We Offer
  • 30 days vacation (full-time)
  • Short communication channels, open doors, and helpful, committed colleagues
  • Flexible working hours with partial home office for a good work-life-balance
  • State-of-the-art IT equipment with Dell equipment and Apple iPhones
  • New office facilities with employee showers for athletes and underground parking spaces in Aachen in a very good location directly on the A44 freeway

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