Cloud Marketing Strategist DACH Region

Vor 3 Tagen

Munich, Bayern, Deutschland Rackspace Vollzeit
Job Overview
Rackspace Technology, a global leader in end-to-end hybrid, multicloud, and AI solutions, is seeking a seasoned Field Marketing Manager DACH.

The successful candidate will develop and execute comprehensive marketing strategies to support the region's sales objectives. This role requires a deep understanding of cloud services and involves close collaboration with major hyperscalers such as AWS, Microsoft, and Google Cloud Platform.

Key Responsibilities
  • Develop and execute a detailed marketing plan that aligns with sales objectives and regional goals, including budget planning and marketing mix strategies.
  • Coordinate with major hyperscalers and the alliance team to create sub-marketing plans that leverage available marketing funds and resources.
  • Define for each campaign a segmented target audience for better messaging targeting
  • Generate and leverage global content for local PR, social media, the company's website, and various marketing activities.
  • Manage and expand the C-Level relationship network specifically for the DACH region.
  • Oversee and drive the implementation of diverse marketing activities ensuring compliance with brand guidelines and achieving optimal communication outcomes.
  • Work with local PR agencies to execute PR plans.
  • Drive social media campaigns and maintain the German website.
  • Plan and execute events with central event team support to ensure memorable customer experiences.
  • Lead Account-Based Marketing campaigns closely aligned with sales strategies.
  • Manage lead generation, lead distribution, and lead tracking using Salesforce and hyperscaler portals.

Requirements
  • A minimum of 10 years of experience in marketing management, preferably in the cloud services industry.
  • A strong understanding of cloud technologies and customer needs within the cloud sector.
  • A proven track record of achieving significant marketing results.
  • An empathetic and creative mindset with the capability to think outside the box to solve problems and/or address opportunities.
  • Proficiency in Adobe Photoshop, Illustrator, InDesign, Premiere, or other video editing tools, including the use of GenAI technologies.
  • Native German speaker with fluent English proficiency (C2 level).

Salary Information
Based on the job requirements and market conditions, we estimate the salary range for this position to be between $120,000 and $180,000 per annum.

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