End-to-End Advertising Campaign Specialist
Vor 7 Tagen
Role Summary:
We are seeking a highly skilled Advertising Operations Campaign Manager to join our team at DAZN. As a key member of our advertising operations team, you will be responsible for managing end-to-end advertising campaigns across our DACH properties.
Key Responsibilities:
- Collaborate with clients and internal teams to understand advertising objectives and target audience demographics.
- Plan ad rotation schedules for broadcast media, considering factors such as program content and ad placement regulations.
- Monitor advertising inventory availability and ad space reservations to meet campaign objectives.
- Manage relationships with external partners, including media agencies and broadcasters.
- Coordinate with creative teams to ensure timely delivery of advertising materials in accordance with campaign schedules.
- Monitor campaign performance and make data-driven adjustments to optimize ad rotation and maximize ROI.
- Track advertising expenditure and reconcile invoices with contracted ad placements.
- Stay informed about advertising regulations and guidelines applicable to broadcast media in Germany.
- Ensure that advertising content complies with legal and regulatory requirements, including restrictions on content and timing.
- Generate regular reports on campaign performance.
- Analyze campaign data to identify trends, insights, and opportunities for optimization.
- Provide actionable recommendations for future campaigns based on performance analysis and market insights.
Requirements:
- Proven experience in advertising campaign management, preferably in a broadcast media environment.
- Strong understanding of media planning principles, including audience targeting, reach, frequency, and media buying.
- Knowledge of Ad Server (Google Ad Manager preferred), SSPs, DSPs, and programmatic advertising.
- Excellent negotiation and communication skills, with the ability to build and maintain relationships with clients, media agencies, and broadcasters.
- Proficiency in advertising analytics tools and software for campaign performance tracking and analysis.
- Ability to multitask, prioritize tasks, and work effectively under pressure in a fast-paced environment.
- Fluency in German and proficiency in English (both written and verbal).
About DAZN:
At DAZN, we bring ambition to life. We are innovators, game-changers, and pioneers. We use world-class technology to transform sports and revolutionize the industry. We are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard.
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