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Campaign Marketing Manager

vor 3 Monaten


Munich, Bayern, Deutschland PAYBACK GmbH Vollzeit

About PAYBACK

PAYBACK stands as a leading entity in the realm of data-driven marketing on a global scale. We excel in crafting innovative digital business models and embracing cutting-edge technical trends, solidifying our position as a frontrunner in the data economy. All technical solutions within the PAYBACK program are conceived, developed, and executed in Germany, ensuring we utilize the latest technologies with cross-functional and agile teams.

Your Role

Are you ready to take charge and contribute your ideas to our exceptional product? If you are driven and eager to advance initiatives, PAYBACK is the perfect fit for you. We are excited to learn more about you.

Key Responsibilities

  • Oversee the design, planning, and execution of multi-channel marketing initiatives for various PAYBACK partners, with a primary focus on retail.
  • Implement targeted customer communications aligned with defined processes, emphasizing print mailings, newsletter campaigns, and onsite & mobile advertising materials.
  • Coordinate marketing materials and campaigns with internal teams and external partners, including agencies.
  • Conduct qualitative and quantitative analyses of campaigns, regularly identifying optimization opportunities to enhance performance.
  • Develop sales-supporting documents and deliver presentations, including to partners.

Your Qualifications

  • A university degree in marketing or a related field.
  • A minimum of three years of relevant experience in direct marketing (offline, online, mobile) within a corporate environment, preferably in the retail sector.
  • Proficient in project and process management, with experience in the conception and execution of comprehensive marketing campaigns.
  • A proactive approach with strong presentation skills.
  • Experience in managing agencies and external interfaces.
  • Familiarity with KPIs, CPO, CPM, and customer journey concepts.
  • A strong communicator who is results-oriented and demonstrates initiative.
  • Creative, organized, assertive, and structured in your work approach.
  • Strong analytical skills.
  • Proficient in both written and spoken German and English.

What We Offer

  • Professional Growth: Engage in continuous learning through tailored professional development opportunities, growing together to shape our future.
  • Delicious Breaks: Enjoy a taste of Italy in our ESSZIMMER, catering to vegetarians and vegans alike.
  • Flexible Work Environment: Benefit from an in-house KINDERZIMMER, flexible working hours, 30 vacation days, and the option to work from home up to two days a week.
  • Wellness Initiatives: Participate in our bonus program promoting well-being, enjoy our 24/7 TURNHALLE, and take part in health weeks focused on body and mind.
  • Social Engagement: Connect with colleagues during leisure activities in our SPIELZIMMER, Coffee Dates, and popular Social Days, along with seasonal events like Christmas and summer parties.
  • Affordable Commute: Enjoy a cost-effective commute as we cover the expenses of your "Deutschland-Ticket."