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Marketing Campaign Manager
vor 4 Wochen
At PAYBACK GmbH, we are seeking a skilled Marketing Campaign Manager to join our team. As a key member of our marketing department, you will be responsible for developing and implementing multi-channel marketing strategies to drive business growth.
Key Responsibilities:
- Conceive, plan, and execute multi-channel marketing campaigns for various PAYBACK partners.
- Implement customer communication strategies aligned with target groups and defined processes.
- Coordinate advertising material and marketing campaigns with internal departments and external interfaces.
- Analyze campaign performance and derive optimization potential to increase effectiveness.
- Develop sales-supporting documents and present to partners.
Requirements:
- University degree in marketing or a related field.
- At least three years of experience in direct marketing, preferably in the retail sector.
- Project and process management experience, as well as campaign conception and implementation.
- Strong presentation skills and hands-on mentality.
- Experience in managing agencies and interfaces.
- Familiarity with KPIs, CPO, CPM, and customer journey.
- Strong communication, results-orientation, and initiative.
- Creativity, organizational skills, and assertiveness.
- Good command of written and spoken German and English.
What We Offer:
- Professional development opportunities and a chance to grow with the company.
- A dynamic and agile work environment.
- Flexible working hours and a range of benefits.