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Search Media Strategist
vor 2 Monaten
About Us
Procter & Gamble is a leading consumer goods company with a rich history dating back 185 years. We are home to iconic brands like Gillette, Oral-B, and Lenor that reach 5 billion consumers worldwide, making life easier in small but meaningful ways.
Our Culture
We value our people as our greatest asset and prioritize employee development. Our philosophy of growing from within emphasizes the importance of fostering world-class talent. We offer a supportive and welcoming culture where you can learn from inspiring leaders and shape our organization's future.
About the Role
You will join our dedicated in-house media team, responsible for delivering best-in-class media plans, engaging consumers with our iconic brands, and driving business results with our brand managers.
- End-to-End Campaign Execution: Design, set up, implement, pace, optimize, and evaluate digital campaigns.
- Strategic Recommendations: Analyze, track, and optimize campaigns to meet goals and improve performance.
- Campaign Reporting: Present recaps and insights on impact and effectiveness to media planners and brand teams.
- Platform Updates: Stay ahead of DSP and social media platform updates, bugs, and trainings, and raise issues or areas for improvement.
- Team Collaboration: Work closely with Marketing Technologists and Brand Managers to enable and deliver a consumer-centric data strategy.
- Special Projects: Be the mastermind of special projects related to innovation and digital trial plans.
Job Qualifications
About You
- Experience with digital campaigns' setup, optimization, and reporting in DSPs like The Trade Desk or DV360, social media, e-commerce, and/or search environments.
- Preferably experience working with Consumer-Packaged Goods companies.
- Completed an apprenticeship and/or a study background in media or a related field.
- Accountable, independent, organized, curious, dedicated, and analytical.
- Fluent communication in English; German skills are a plus.
- Experience with Adserving & Audit Tools management (Flash talking, MOAT, Nielsen DAR) is a plus.
- Experience with the Microsoft Office Package and ideally biddable digital platforms like Facebook Business Manager, TikTok for Business, Google search, and YouTube, Amazon search.
What We Offer
About Our Benefits
- Competitive compensation in the chemical tariff with respective compensation increases.
- A permanent employment contract.
- A wide range of social benefits: flexible and hybrid work arrangements, Christmas and vacation bonus, company pension plan, stock purchasing programs, job ticket, campus canteen, and services like a fitness center and well-being program.
- A customized development plan including relevant coaching: expert training on social media, search, and programmatic as #1 advertiser in Germany, effective business writing and presentation.
- Flexibility: We operate a flex at work approach, with flexibility built into the role.
- Head Office Location: This role is based in our Germany Head Office in Schwalbach, an easy 15-minute commute from Frankfurt city center by car or 30 minutes with a regular train connection and free shuttle service from the station to the office.
- Opportunity to engage in our various employee programs: WeBelong Team & New Hire Network activities, GABLE Network & other affinity groups, Inspirational Leadership Events, Sports groups for running and football, etc.
Application
To optimally prepare for our online assessment and interviews, make sure you fully understand our assessment process.