Senior Content Writer

vor 3 Wochen


Berlin, Berlin, Deutschland elopage Vollzeit
About elopage

At elopage, we're passionate about empowering individuals to turn their passions into careers. Our cloud-based SaaS platform offers a seamless and efficient way for creators to build and sell digital products and online courses. With over 55,000 customers trusting our expertise, we're committed to innovation and growth.

Our Story

Our journey began in 2015, with organic growth leading to a profitable company with a team of around 60 employees. In 2021, we secured $38 million in series A funding, doubling in size since then. Our core values drive our success:

  • As One Tribe
  • Customer-Obsessed
  • Think Big & Bold
  • Be Curious & Drive Change
  • Disrupt & Innovate
Diversity & Inclusion

We celebrate our differences, recognizing that unique perspectives are our greatest strength. We strive to create an inclusive environment, free from discrimination based on race, religion, color, national origin, gender identity, sexual orientation, age, marital status, disability status, or any other aspect that makes you unique. Our goal is to make growth accessible to everyone.

Job Description

We're seeking an experienced, German-speaking Senior Copywriter for Content & Product Marketing to join our commercial growth unit. As a key partner to our acquisition and lifecycle teams, you'll play a central role in shaping how elopage and its products are perceived by our audience.

You'll be responsible for creating engaging copy and content for various channels and formats, including advertising, social media, web, and product copy. We're looking for a creative mind with strong writing skills and an understanding of the B2B market, particularly in education, coaching, digital services, and agencies.

Responsibilities
  • Write compelling copy in German for different formats across our owned, earned, and paid channels.
  • Develop and execute our content strategy for landing pages, ensuring alignment with business objectives.
  • Collaborate with internal stakeholders to translate complex topics into simple, engaging stories.
  • Tailor messaging and storytelling for B2B audiences, understanding their unique needs and pain points.
  • Be the main key player in acquisition initiatives, working closely with our Performance Marketing agency to write targeted copy.
  • Optimize conversion-focused content, implementing A/B testing strategies and analyzing performance metrics.
  • Raise the maturity of our existing content, delivering best-in-class copy to increase our positioning in the market.
  • Brainstorm and develop content ideas supporting our bigger message and promoting our brand.
Requirements
  • You're a native German speaker with excellent communication skills, a strong grasp of spelling and grammar, and attention to detail.
  • You have 5+ years of experience creating content and copy as part of marketing teams, ideally in the B2B space.
  • You can provide solid examples of your work in writing for fintechs, software, or other technological companies, with a good understanding of Growth and Marketing.
  • You have a portfolio demonstrating high-quality content for marketing, sales, and product teams that customers like.
  • Demonstrated talent for script writing and user-generated content, as well as concepting and/or planning social media content, is a plus.
  • Strong creative thinking combined with a strategic mindset to effectively position our products in the market.
  • You know how to work independently in an agile and creative environment while enjoying collaborating with your colleagues.
  • You're highly organized, have a successful track record of project delivery, and pay high attention to detail to ensure flawless quality.
Benefits
  • Paid Time Off - 30 vacation days.
  • A competitive salary.
  • A personal Training & Development budget of € 1,500 per year.
  • Responsibility and trust from day 1.
  • Individual coaching and further training to support you in your development.
  • A free BVG ticket.
  • Employee discounts at numerous companies.
  • A Pension Program with company match.
  • A Culture of equity and Inclusion where you are appreciated for the person you are.

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