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Head of Creative Strategy

vor 3 Monaten


Köln, Nordrhein-Westfalen, Deutschland PBM Personal Business Machine AG Vollzeit

Empowering Creativity for Impact

Welcome to the dynamic world of InsurTech, welcome to PBM Personal Business Machine AG.
Join us on our mission to create exceptional customer experiences through highly personalized communication.

As the Head of Creative Strategy (m/w/d), you will be the driving force behind the creative vision and strategic direction of our client projects.

Key Responsibilities
  • Developing and crafting engaging customer journeys and campaign concepts for our clients in the banking and insurance sectors, utilizing various media including images, text, and video.
  • Translating complex insurance-related topics into clear and compelling messages.
  • Acting as a creative catalyst, developing campaign mechanics, storylines, and media strategies.
  • Collaborating with our Account Managers to support new business initiatives by formulating strategies and defining target personas.
  • Serving as a consultant and point of contact for our clients on all creative matters, conducting presentations and workshops.
Qualifications
  • A strong sense of creativity, attention to detail, and an eye for trends, always with a vision for the future.
  • Quick comprehension and adaptability.
  • Excellent communication and leadership skills.
  • Proven expertise in designing and managing customer campaigns across various marketing channels (dialog marketing, online marketing, and performance marketing).
  • Experience in the banking and insurance industry is advantageous.
  • Proficient verbal and written communication skills in both German and English.
Benefits
  • The opportunity to shape projects, products, and corporate strategy.
  • Personalized onboarding tailored to your needs.
  • Top-notch office equipment with technical tools of your choice.
  • Retirement benefits, bike leasing, and/or access to Urban Sports Club? At PBM, we offer a variety of potential benefits.
  • Interested in professional development? Just let us know.
  • Remote work is standard for us; however, we enjoy coming together twice a week in the office for team events and social gatherings.
  • Complimentary beverages, fresh fruit, snack bar, and communal barbecues to keep you energized throughout the day.

We look forward to hearing from you.

Welcome to the FinTech Start-Up world. Welcome to PBM Personal Business Machine AG, the SaaS solution for personalized and digital customer dialogue at every stage of the customer journey.