Marketing Automation Specialist

vor 4 Wochen


Berlin, Berlin, Deutschland E One GmbH Vollzeit
Marketing Operations Specialist

We are E.ON One GmbH, a dynamic and innovative company within the E.ON Group, and we are looking for a highly skilled Marketing Operations Specialist to join our Marketing & Communication team.

Key Responsibilities:
  • Manage and optimize marketing automation platforms like Marketo & Salesforce to drive business growth and improve customer engagement.
  • Provide technical support and troubleshoot issues with marketing technologies to ensure seamless campaign execution.
  • Execute Marketing campaigns including email campaigns, lead nurturing, online advertising, and webinars in multiple languages to reach a broader audience.
  • Design, implement, and document automated workflows to improve efficiency and reduce manual errors.
  • Ensure data quality and integration across systems to provide accurate insights and inform business decisions.
  • Analyze marketing data to measure performance and optimize future campaigns for maximum ROI.
  • Create and maintain marketing assets, including landing pages and email templates, to enhance brand consistency and user experience.
  • Train and empower the marketing and sales team on platform usage and best practices to ensure a high level of proficiency.
  • Stay up-to-date with the latest MarTech trends and innovations by attending conferences and events.
Requirements:
  • Bachelor's or master's degree in marketing, Business Administration, or a related field.
  • 1-2 years of experience in marketing, operations, or project management.
  • Proficiency in marketing automation platforms like Marketo and Salesforce.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Strong analytical skills to interpret data and provide actionable insights.
  • Excellent communication and interpersonal skills for effective collaboration.
  • Familiarity with HTML is a plus.
  • Fluent English language skills required, good understanding of German, other European languages are a plus.
  • Located in Essen or Berlin.
What We Offer:
  • Hybrid working hours model, 30 vacation days, and time off on Christmas & New Year's day.
  • Competitive salary with a bonus for achieved goals.
  • Extensive and individual training, in form of training courses, support programs, and regular workshops.
  • Individual induction & onboarding.
  • Regular internal company- and team events.
  • Group accident insurance, international health insurance, and company pension scheme.
  • Business trips on German rail (> 50km) in 1st class.
  • Depending on location: subsidized canteen and a fitness room.
  • Workation: Up to 20 days per year working from other EU countries and other selected countries.


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