Senior Product Marketing Manager

vor 2 Monaten

Munich, Bayern, Deutschland QNX Software Systems Vollzeit
About the Role

We are seeking a highly skilled Senior Product Marketing Manager to join our team at QNX Software Systems. As a key member of our marketing team, you will play a pivotal role in driving strategic positioning for our QNX products within industrial sectors.

Key Responsibilities
  • Lead the development and execution of go-to-market strategies for our QNX portfolio within industrial sectors, including defining buyer personas and value propositions.
  • Conduct market and audience analysis to develop competitive intelligence within industrial sectors, and tailor messaging and value propositions accordingly to ensure alignment with customer needs and enhance product adoption and engagement.
  • Collaborate with cross-functional teams, including engineering, product management, and sales, to support customer presentations and address inquiries effectively.
  • Develop and execute marketing content, including presentations, brochures, blogs, videos, and studies tailored for industrial audiences.
  • Identify and capitalize on market opportunities, and drive strategic positioning for QNX products within industrial sectors.
Requirements
  • Specialization in industrial sectors such as medical devices, industrial automation and control.
  • Demonstrated expertise in strategic positioning and value proposition development within industrial markets.
  • Proven track record in product marketing and content creation tailored for industrial customers.
  • Ability to distill technical documentation into compelling stories tailored to different industrial audiences.
  • Strong collaboration and communication skills across multiple stakeholders in industrial sectors.
  • Experience working with global sales teams and executive leadership within industrial environments.
  • Excellent project management skills and ability to prioritize tasks effectively.
  • Creative problem-solving abilities and adaptability to industrial contexts.
  • Marketing experience coupled with technical/engineering background is a plus.

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