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Senior Customer Engagement Specialist

vor 3 Monaten


Berlin, Berlin, Deutschland Work In Progress Textilhandels GmbH Vollzeit

Work In Progress Textilhandels GmbH is the driving force behind the Carhartt WIP brand. Our Swiss company has evolved since the early nineties, initially serving as a licensee and European distributor for the renowned US workwear manufacturer Carhartt. Over the years, WIP has crafted its own unique Carhartt WIP collections inspired by American heritage.

Carhartt Work In Progress represents our commitment to continuous growth while honoring our foundational principles. Throughout the last two decades, our organization has adapted alongside the changing times, our clientele, cultural shifts, and, most importantly, our dedicated employees who contribute diverse insights to Carhartt WIP.

We are seeking a Senior CRM Manager to join our team.

Key Responsibilities
  • Formulate a comprehensive, long-term, data-driven strategy for customer loyalty
  • Oversee projects and collaborate with various teams to meet CRM objectives within established timelines and budgets
  • Boost customer engagement and loyalty through automated campaigns across the Customer Journey, utilizing app, email channels, and retail locations
  • Evaluate performance metrics, report on the effectiveness of CRM initiatives, and refine strategies to enhance customer loyalty and satisfaction
Required Qualifications
  • Degree in Marketing, Business Administration, or a related discipline
  • Significant experience in operational CRM with a focus on email marketing, app engagement, and customer lifecycle management
  • Proficient in CRM software and tools, with skills in JavaScript, SQL, and HTML5; familiarity with feed management systems is advantageous
  • Enthusiastic about digital trends and technological advancements
  • In-depth understanding of customer psychology and behavior
  • Exceptional communication and collaboration skills
  • Strong strategic thinking and problem-solving capabilities
  • Fluent in both German and English, written and spoken
What We Offer
  • Become part of our distinctive WIP culture
  • Networking opportunities at various events
  • Employee discounts
  • Company contributions to retirement savings
  • Complimentary beverages for your well-being

For further information, please reach out to our HR department. We invite you to submit your application along with your salary expectations and earliest possible start date.

Work In Progress Textilhandels GmbH (WIP) holds the global license for Carhartt WIP products while upholding their core values.