Entry-Level Search Engine Advertising Specialist

vor 4 Wochen

Hamburg, Hamburg, Deutschland ZEAL Network SE Vollzeit

Was wir anbieten

  • Arbeit in einem kompetenten, interdisziplinären Team, in dem du dein Wissen und deine Ideen aktiv einbringen kannst.
  • Kein Mikromanagement, sondern viel Vertrauen in deine Leistungsbereitschaft und -fähigkeit.
  • Ein jährliches Entwicklungsbudget von EUR 1.500,- für deine persönliche Entwicklung.
  • Selbständige und innovative Arbeitsweise sowie ein wirklich flexibles Arbeiten. Du kannst deine unbegrenzten Urlaubstage spontan nehmen; wir arbeiten in einem hybriden Modell und stellen dir eine technische Home-Office-Ausstattung zur Verfügung.
  • Einmal im Quartal ein Firmenevent, bei dem wir alle zusammenkommen und feiern, sowie regelmäßige Teamevents und kleine Events.
  • Herausfordernde Aufgaben und jede Menge Spaß.

Deine Aufgaben

  • Du entwickelst und implementierst unsere Paid Search Kampagnen (Google Ads, Microsoft Advertising & Apple Search Ads).
  • Du führst Keyword-Recherchen, Wettbewerbsanalysen und Zielgruppenausrichtung durch, um die Effektivität der Kampagnen zu maximieren.
  • Du entwickelst zusammen mit deinem Lead neue Strategien und Optimierungsansätze und steuerst Kampagnen durch laufende Analysen und Reportings.
  • Du erstellst Präsentationen von Kampagnenauswertungen, Reportings und Analysen.
  • Du optimierst und skalierst deine Kampagnen kontinuierlich basierend auf definierten KPIs.
  • Du erstellst und begleitest proaktiv Testszenarien und analysierst die Ergebnisse.
  • Du stehst im engen Austausch mit dem Performance-Marketing-Team zur Optimierung bestehender Ansätze und Entwicklung neuer.

Was du mitbringst

  • Mindestens 2-3 Jahre Erfahrung in der Planung, Umsetzung und Optimierung von SEA-Kampagnen, idealerweise in einem E-Commerce- oder Online-Marketingumfeld.
  • Erste Erfahrung mit Youtube Ads.
  • Erfahrung mit A/B Testing, Copywriting und Creatives.
  • Fundierte Kenntnisse in der Verwendung von Tools wie Google Ads, Microsoft Advertising, Google Analytics, Google Looker Studio und anderen relevanten Analysetools.
  • Starke analytische Fähigkeiten und die Fähigkeit, Daten zu interpretieren, um fundierte Entscheidungen zu treffen.
  • Ausgezeichnete Kommunikations- und Teamfähigkeit, um effektiv mit verschiedenen internen und externen Stakeholdern zusammenzuarbeiten.
  • Sehr gute Deutschkenntnisse in Wort und Schrift und gute Englischkenntnisse.
  • Zertifizierungen in Google Ads oder ähnlichen Zertifizierungen sind von Vorteil.

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