Marketing Manager

vor 2 Monaten


Ludwigsburg, Baden-Württemberg, Deutschland Instagrid Vollzeit
About Instagrid

Instagrid is a pioneering company in the field of portable power supplies, dedicated to creating a sustainable future by providing clean energy solutions. Our mission is to empower professionals worldwide to transition away from combustion generators and create a safer, cleaner world.

Job Description

We are seeking a highly skilled Marketing Manager to join our team in the DACH region (Germany, Austria, and Switzerland). As a key member of our global marketing team, you will play a vital role in establishing Instagrid as a leading brand in these countries.

Responsibilities
  • Develop and execute localized marketing strategies and initiatives aligned with the Instagrid brand.
  • Collect market insights and data within key industries and use this information to shape and inform localized content and campaigns.
  • Identify and leverage local marketing channels to enhance market awareness and generate leads through online and offline campaigns.
  • Transform product positioning into compelling marketing messages that resonate with local target audiences and industries.
  • Manage, create, and adapt engaging, market-specific content across various formats and touchpoints.
  • Ensure the availability of localized sales support materials to empower the sales force and key external stakeholders.
  • Manage local marketing initiatives and budgets, and analyze the performance and effectiveness of marketing initiatives.
  • Organize and participate in trade fairs and exhibitions to showcase Instagrid's products and solutions.
Requirements
  • Bachelor's degree in marketing, communications, or a related field.
  • Several years of marketing experience, supported by a proven track record.
  • Experience in one of our verticals, such as construction or film & media, is a must.
  • Flexible, positive attitude with entrepreneurial hands-on drive and growth-driven spirit.
  • Strong communication and influencing skills. German native is a must, as well as good proficiency in English.
  • Experience with marketing automation platforms, tools, and content management systems.
  • Familiarity with social media management.
  • Understanding of CRM systems (e.g., Salesforce) and data analytics.
What We Offer
  • A dynamic environment in a fast-growing structure with a very flat hierarchy.
  • The opportunity to join a company at the cutting edge of its field.
  • A laptop and a cell phone (Iphone or Samsung).
  • 30 days paid vacation.

We are committed to equal employment opportunities and believe in the power of diverse teams. We do not just accept diversity but actively search for the best talent regardless of gender, ethnical origin, age, religion, sexual orientation, or place of origin. Working as a team, we treat each other with respect and value each other's opinions to achieve our common goals.


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