Product Marketing Strategist

vor 2 Wochen

Nürnberg, Bayern, Deutschland Mobileum Vollzeit
About the Role

We are seeking a highly skilled Product Marketing Specialist to join our team at Mobileum. As a key member of our product marketing group, you will play a critical role in helping us convey and communicate our unique value proposition to our customers.

Key Responsibilities
  • Develop Compelling Product Positioning

Develop and execute product marketing strategies that drive the adoption and growth of our roaming and security portfolio.

Create Engaging Product Collateral

Collaborate with cross-functional teams to create and maintain product collateral, including brochures, presentations, and case studies.

Drive Go-to-Market Strategies

Work closely with product management and sales teams to develop and execute go-to-market strategies for new product launches.

Provide Sales Enablement

Provide our sales team with the tools, training, and content they need to effectively sell our products.

Plan and Execute Marketing Campaigns

Plan and execute marketing campaigns that drive product awareness, lead generation, and customer engagement.

Build Customer Advocacy Programs

Build and manage customer advocacy programs, including testimonials, case studies, and user groups.

Requirements
  • Marketing Expertise

Proven experience in product marketing, preferably within the software or telecommunications industry.

Content Generation

Expertise with content generation tools, such as Canva, Photoshop, and Illustrator.

Market Research

Proficiency in market research and data analysis.

Marketing Automation

Experience with marketing automation tools and CRM systems.

B2B Marketing

Strong understanding of B2B marketing and product marketing principles.

Communication Skills

Excellent English language skills and ability to work cross-functionally.

What We Offer
  • Flexible Working Hours

Flexible working hours and home office policy for a good work-life balance.

Employee Benefits

Contribution to public transportation and bike leasing option for environmentally conscious mobility options.

Professional Development

Opportunities for professional development and growth within the company.

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