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Werkstudent Global Marketing Nivea Skin of Color

vor 2 Monaten

Hamburg, Deutschland Beiersdorf AG Vollzeit

Wir bei Beiersdorf möchten dazu beitragen, dass sich Menschen in ihrer Haut wohlfühlen - und unser Engagement geht weit über die Pflege der Haut hinaus. Seit 140 Jahren entwickeln wir innovative Haut
- und Körperpflegeprodukte für bekannte Marken wie NIVEA, Eucerin, La Prairie, Hansaplast und Labello. Wir handeln nach unserem Purpose WE CARE BEYOND SKIN und übernehmen Verantwortung für unsere Verbraucher*innen, unsere Mitarbeitenden, die Umwelt und die Gesellschaft.

Hinter jeder Marke, jedem Produkt und jedem unserer Erfolge stehen unsere mehr als 20.000 Mitarbeitenden. Für sie leben wir eine integrative Kultur des Respekts und Vertrauens, die sich stark an unseren Werten - CARE, COURAGE, SIMPLICITY und TRUST - orientiert. Außerdem setzen wir auf Vielfalt, indem wir die Einzigartigkeit jedes*r Einzelnen schätzen und uns verpflichten, jedem*r die gleichen Chancen zu geben.

**Deine Aufgaben**:

- Unterstützung der Innovationsstrategie durch gezielte Analysen
- Gestaltung von Innovationsideen für die Pipeline durch Recherche zu Verbraucher
- und Markttrends
- Verantwortung für eigene Arbeitspakete (z. B. interne Aktivierung, Organisation von Veranstaltungen)
- Unterstützung bei der Berichterstellung und Verfolgung von KPIs
- Erstellung von Präsentationen für Management-Abstimmungen
- Unterstützung des Teams bei täglichen Aufgaben
- Freude und Leidenschaft dafür, einen Unterschied zu machen

**Dein Profil**:

- Bachelor
- oder Masterstudent/in der Fachrichtung Betriebswirtschaftslehre, Wirtschaftswissenschaften oder eines vergleichbaren Studiengangs
- Eingeschrieben während der gesamten Werkstudententätigkeit
- Idealerweise verfügst du über berufliche Erfahrung in FMCG-, IT- oder Startup-Unternehmen, vorzugsweise im Marketing
- Du bist begeistert von Marketingthemen, digitalem Marketing sowie Vielfalt und Inklusion, die im Zentrum unseres neu gegründeten HUBs stehen
- Teamplayer mit einer positiven Einstellung und einer "anpackenden" Mentalität
- Ausgezeichnete Kommunikationsfähigkeiten
- Hohe organisatorische Fähigkeiten und strukturiertes, eigenständiges Arbeiten
- Fließend in Englisch (schriftlich und mündlich) sowie fortgeschrittene Kenntnisse von MS Teams (insbesondere Teams, PowerPoint)

**Weitere Informationen**:

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