Global Head of Consumer Experience Strategy Nivea

vor 3 Wochen

Hamburg, Deutschland Beiersdorf AG Vollzeit

At Beiersdorf, we want to help people feel good about their skin - and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

**Your Tasks**:
Join NIVEA as the Global Head of Consumer Experience Strategy, driving best-in-class, data-driven consumer experiences across global campaigns and leading a team to deliver impactful activations.

**Responsibilities**:

- Develop and execute the NIVEA CX strategy for all global campaigns, ensuring a consumer-centric approach along the entire consumer journey and across diverse target groups and paid, owned & earned media touchpoints.
- Establish and maintain Consumer Experience standards for all campaigns, continuously evolving them to stay at the forefront of industry trends.
- Drive cross-campaign alignment to create a holistic NIVEA communication ecosystem.
- Lead and empower your team to deliver unique and compelling consumer experiences within global campaigns, meeting deadlines and targets consistently.
- Elevate NIVEA (including Precision Marketing) campaign activations to new heights, managing capabilities, processes, and innovative approaches to scale up successful pilots.
- Foster cross-functional collaboration and execution, serving as a crucial link between various NIVEA teams.
- Inspire and mentor colleagues, cultivating broad Consumer Experience knowledge across teams and fostering strong relationships with global, local, internal, and external stakeholders.

**Your Profile**:

- University degree (Master or Bachelor) with at least eight years of relevant working experience (e.g., media agency, media department in an FMCG company, or a digital media vendor).
- Strategic thinker with a clear vision for driving consumer-centric experiences.
- Strong leadership skills to build and guide teams, aligning them around shared objectives and fostering excellence.
- Consumer-centric mindset, capable of understanding consumer needs and industry trends to implement effective solutions.
- Thrives on responsibility and goes the extra mile when needed.
- Effective networker and team player, skilled in finding mutual values for successful collaboration.
- International mindset with experience working abroad.
- Fluent in English; additional language skills are a plus.

We will fill this position on a fixed-term contract for one year. It is also possible to work part-time in this role.

Hamburg/Germany is the primary location for this position. Therefore, we recommend residence in Hamburg. Our company agreement allows basically up to 40% of the working time in a flexible work location in Germany. The exact arrangement of this agreement in the relevant team will be explained in a personal conversation.

**Additional information**:
Have a look at our benefits: What we offer - Our Benefits | Beiersdorf

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