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Apparel Product Marketing Specialist

vor 1 Monat


München, Deutschland HEADFOUND GmbH Vollzeit

Is the **developmen**t and **implementation** of **marketing strategies** your **passion**?

Do you enjoy playing an important role as **the interface** between **product development**,** sales**, and **end customers**?

Do you love **creative thinking** and **precise execution**?

Do you possess the ability to deliver effective marketing assets?

Then we are looking for you

For our renowned company with a focus on outdoor sports landscape, we are currently looking for an **Apparel Product Marketing Specialist (m/w/d).**

**Benefits**:

- Attractive remuneration with bonus agreement
- 50% employee discount on Amer Sports products
- Exciting and challenging scope of tasks with self-responsibility
- Development opportunities
- Training opportunities
- Flexible working hours and home office
- Attractive social benefits
- Employee discounts
- Company canteen

**Dein Aufgabenbereich**:

- Defining product positioning and key messages
- Development of product-related communication for apparel, bags, and backpacks
- Supporting cross-functional teams: Ecom, In-store, Digital, Creative
- Focus on distribution partners and end consumers
- Creating comprehensive marketing briefings in close collaboration with product development
- Utilizing consumer insights for strategic decisions

**Das bringst du mit**:
Active practice of skiing / cross-country skiing / ski-touring, a completed Bachelor's or Master's degree in marketing/communication or a related field, and at least 3 years of professional experience in marketing communication as:

- **Product Marketing Manager (M/F/d)**:

- **Marketing Specialist (M/F/d) Apparel Products**:

- **Marketing Manager (M/F/d) Apparel Category**
- Experience in the outdoor apparel industry
- Proven understanding of the outdoor sports landscape
- Ability to shape brand development across all channels and platforms
- A good sense of taste and the ability to bring concepts to life for a wider audience
- Demonstrable skills in copywriting
- High-level English and German language skills (oral and written
- Deep understanding of products, innovations, competition, and consumer behavior
- Extensive knowledge of modern marketing tools and sales channels
- Understanding of a fully integrated marketing mix for sales promotion and end consumers

**Ansprechpartner**:
Beata Domdey

Recruiting

Tel: +49 221 650 824 45

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Interne Job ID: 3afd17cc-64fc-4a26-a619-3d0eea022b72