Digital Tracking Specialist

vor 2 Monaten

Berlin, Deutschland Delivery Hero Vollzeit

**Company Description**
As the world’s pioneering local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech, designed by people. As one of Europe’s largest tech platforms, we enable creative minds to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you're from or what you believe in, we build, we deliver, we lead. We are Delivery Hero
- As a domain expert with app&web tracking, data analytics and tag manager know-how, you will join our central marketing team in Berlin, and you will be one of the key players in our data-driven marketing team.
- You will own multiple Delivery Hero brands’ website and app tracking & analytics for marketing campaigns.
- You will implement, configure, manage, monitor and debug our Google Analytics GA4 & Adjust accounts.
- You will create and implement tracking plans to capture relevant user behavior data (new events, new parameters) for Google Analytics 4 and Adjust.
- You will perform regular data quality checks to ensure that tracking is working properly.
- You will query GA4 data in BQ and analyze it via Reporting/Dashboarding tools (e.g. DataStudio/Looker).
- You will coordinate projects across product, marketing and BI teams, manage stakeholder interests and provide ongoing feedback.
- You will partner with stakeholders to identify dependencies, bottlenecks, blockers and ensure the execution of a well-coordinated project plan.
- You will become the main point of contact for any tracking-related questions.
- You will document and share tracking knowledge across various departments.

**Qualifications**
- You have successfully completed studies in engineering, data analytics, business, mathematics, statistics or a related course.
- You have at least 3+, ideally 5 years of professional experience with:

- Google Analytics 4
- Adjust (or Appsflyer)
- Google Tag Manager
- Big Query
- You have experience with cookie consent management.
- You are excellent at identifying patterns and outliers in the data and generate insights out of it.
- You have experience with app tracking and MMPs such as Adjust, Appsflyer, Kochava etc (Big plus).
- You have a good knowledge of paid advertising and have already implemented tracking snippets for Google and Meta (others are plus).
- You have advanced knowledge in definition, roll-out and implementation of tracking concepts across multiple platforms (web/app).
- You have a high affinity towards eCommerce.
- You have excellent communication, time management and organizational skills.
- You are a team player who loves to collaborate and work with stakeholders from different backgrounds in an international environment.
- You are business fluent in English.

**Additional Information** Who We Are**: As the world’s leading local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech but driven by people. As one of Europe’s largest tech platforms, we enable ambitious talent to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you're from or what you believe in, we build, we deliver, we lead. **We are Delivery Hero.**

**What's in it for you**:Ensuring you and all our Heroes are looked after, happy, and healthy is always on the menu. Because if you’re in good shape, then we’re in good shape.
- _ Make the most of our hybrid working model and join the team for face-to-face connection and collaboration in our beautiful Berlin campus 2 days a week_
- _ We offer 27 days holiday with an extra day on 2nd and 3rd year of service_
- _ Ensuring you and all our Heroes are looked after, happy, and healthy is always on the menu. Because if you’re in good shape, then we’re in good shape_
- _ Get moving and release those wonderful, mind-boosting endorphins: Health Checkups, Meditation, Yoga, Gym & Bicycle Subsidy_
- _ Cash. Dough. Cheddar. Whatever you call it, we’ll help you with it: Employee Share Purchase Plan, Sabbatical Bank, Public Transportation Ticket Discount, Life & Accident Insurance, Corporate Pension Plan_
- _ Look up and go for it. We will support you in developing yourself and your career: 1.000 € Educational Budget, Language Courses, Parental Support_
- _ The power of getting together over some food is unrivaled. Here are a few ways to help you do that. All the yum: Digital Meal Vouchers, Food Vouchers, Online Canteen, Corporate Discounts_

At Delivery Hero, we believe diversity and inclusion are key to creating not only an exciting product, but also an amazing customer and employee experience. Fostering this starts with hiring - therefore we do not discriminate on the basis of racial identities, religious beliefs, color, national origin, gender identities or expressions, sexual orientations, age, marital

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