Team Lead Content Marketing
vor 2 Monaten
**Your role**:
As Circula´s Team Lead Content Marketing, you’ll be responsible for Demand Generation, Organic Growth efforts and Thought Leader positioning in our 3 markets: Germany, Spain & the Netherlands.
You’ll be responsible for leading and managing the content marketing team, freelancers and agencies as well as strategy & content creation, performance monitoring and establishing best practices for AORs in each of these different activities.
What you'll do:
- Leadership and management of the content team (social media, SEO, website, PR)
- Responsibility for the content marketing performance, brand management and control of all activities and projects to increase leads, brand awareness and customer loyalty through organic growth
- Strong focus on content strategy, conception and project management as well as ensuring the brand's CI and CD in coordination with the design team
- Creation of attention-grabbing campaigns to generate awareness and reach
- Monitoring the creation of target group and campaign-specific content and layout concepts
- Development of the brand, positioning and communication strategy in coordination with the VP Marketing & Product Marketing Team Lead
**Your Qualifications**:
- You have already gained at least 4+ years of relevant professional experience in the field of content marketing and/or Demand Generation, ideally having gained some people management experience
- You have experience in the execution of content marketing campaigns as well as in the coordination of project teams (planning, execution and evaluation), ideally in an agency context
- You are experienced in using tools like Google Analytics, Sistrix, Ahrefs and SemRush as well as the usual office programs, and skilled in using project management tools such as Asana, Jira or Trello
- You proactively recognize trends for new content marketing standards and continuously expand your knowledge
- You have excellent English language skills (C2 or native level), German is a plus
- Extensive experience in defining and measuring content related KPIs are the cherry on top
**What we offer**:
- The best time to join: 12M EUR raised in the Series A funding round with the plan of going international this year, team scaling at a fast pace, still flat hierarchies and opportunity to work directly with the founders, great career and development opportunities - you can contribute to building Europe's #1 Employee Finance App
- Vanessa Weise, our VP of Marketing, will be your direct mentor and sparring partner - you'll get support and feedback to help you grow and learn as well as an additional budget to spend on your professional Learning & Development
- You benefit from Circula’s own products including our meal and mobility employee benefits and many more to come
- We help keep you physically healthy with our Urban Sports club membership and a selection of 50 different types of sport and wellness offers
- Flexible and hybrid work environment
- Our office lounge is filled with healthy snacks (and some more indulgent snacks), refreshments, breakfast cereals, coffee and tea and much more
- Dog-friendly office in the heart of Prenzlauer Berg
- Several company-wide, team, cultural and sports events throughout the year
- An open and inclusive culture awaits you, where everyone is welcome, regardless of gender, background or any other aspect
**Contact Person**:
Anna Tyulpanova
**About us**:
Circula is building the #1 Employee Finance App of Europe. Our mission is to give back time and money to employees. We are combining expense management, credit cards and corporate benefits - thereby increasing productivity of employees, putting money into the pockets of our users and driving automation in the Finance and HR spaces. Creating an amazing employee experience is our obsession.
We are not just a FinTech - we deeply care about creating a world-class product and company. Today, we have more than 1,300 companies that trust us. We are backed by great VCs (Alstin Capital, Storm Ventures, Capnamic Ventures, Peak, Wenvest, HW Capital, Main Incubator) and have raised €20M so far.
We are a team of 100 ambitious talents eager to make life easier for employees and businesses alike.
- At Circula, we believe that diversity and representation are key for building not only innovative products, but also a truly great customer and employee experience. We do not discriminate on the basis of race, religion, color, national origin, gender, gender expression, gender identity, sexual orientation, age, marital status, or any other aspect. We particularly encourage People of Color (POC), people with a migration background and people with a disability to apply. As a SaaS company, it is very important for us to also support women with their professional and personal development._
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