Marketing Specialist
vor 2 Monaten
About Us:
KGM Europe GmbH is a subsidiary of KG Mobility Corp. (formerly Ssangyong Motor Co., Ltd.) and is entering the German market directly to sell cars and parts. KGM is a well-known SUV specialist and will be introducing electric, hybrid and internal combustion engine models to the German market. KGM is committed to sustainable growth, customer satisfaction and culture where employees can work with joy and passion
About the Role:
- a dynamic and creative Marketing Specialist to develop and execute marketing strategies to promote our products.
- The Marketing Specialist will develop and execute marketing strategies to enhance brand awareness, drive product demand, and support sales growth in the competitive automotive industry.
Key Responsibilities:
- Develop and implement strategic marketing plans and campaigns to achieve business objectives.
- Participate in the ATL and BTL marketing asset production process in accordance with the company's brand strategy for effective Integrated Marketing Communication.
- Collaborate with sales and product teams to create compelling marketing materials and promotions.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Measure and report on the performance of marketing campaigns to optimize results.
Qualifications:
- At least 3 years of marketing experience, preferably in the automotive sector.
- Strong creative and analytical skills.
- Experience with marketing tools and platforms.
- Preferably German native speaker + fluent in English
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