Global Integrated Marketing Program Specialist

Vor 2 Tagen

OTTOBRUNN, Deutschland TE Connectivity Vollzeit


At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. 

BU Overview

TE’s Energy Business Unit (BU) develops innovative connectivity technologies that help keep the power on while accelerating the transition to renewable energy sources. We’re looking for a new team member to join our dynamic and diverse marketing team to contribute to our business growth in the renewables, power utilities, and industrial vertical segments. 


If you want to help create a more sustainable future through a smarter grid, and are a project manager at heart who enjoys marketing technical products, this is the right job for you  Join our team in one of our offices in Ottobrunn near Munich or Waiblingen near Stuttgart, combined with home office, or work full remotely in Germany. 
 

Job Overview

The Global Integrated Marketing Program Specialist is responsible for developing, managing, and executing integrated marketing campaigns and communications programs across all media. 


You will drive the global marketing strategy for our smart grid solutions as well as lead product integrations and market launches. To shape value propositions and campaigns that drive growth, you will gain deep customer insights, collaborating with sales and product management. 
In that scope, you will define the go-to-market strategy, creating strong sales and distribution enablement tools, evergreen content that strengthens our thought leadership and digital programs that boost revenue.This will include the adaptation and activation of campaigns across the globe. 


The ideal candidate will have excellent project management skills, be self-directed, and be able to flawlessly execute a variety of projects while partnering with multiple stakeholders including product management, sales, and engineering. We are looking for a marketing expert who has experience working in an international, matrixed organization. Fluency in English and German is required. 

Responsibilities and Duties:

•    Drive the global marketing strategy for our smart grid solutions, planning, creating, and adapting content to local markets/languages and executing across all media, including print, video, and digital to increase brand awareness, grow demand, and enable sales and distributors.
•    Integrate the portfolio of our acquired smart grid business into the TE environment, including messaging, development of sales enablement tools, website integration.
•    Develop go-to-market and sales enablement tools to launch and promote key product ranges across all media.
•    Act as a consultant to and work collaboratively with cross-functional teams including other Marketing team members, Product Management, Sales, and Distribution marketing teams.
•    Manage external creative agencies to develop online and offline marketing deliverables in line with corporate guidelines.
•    Define and track KPIs linked to marketing success, leveraging Account Base Marketing, analytics, and data-driven insights on marketing effectiveness, continuously adapting, and improving messaging and campaigns to ensure they deliver the desired results. 
•    Ensure the integration of smart grid topics at trade shows, collaborating with marketing event project managers to coordinate displays, marketing materials, speaking opportunities, and post-event KPI reporting.
•    Lead and/or support other marketing-related projects for the Energy BU or cross-BU as required.
•    Up to 15% travel including trips to our sites in Ottobrunn near Munich and Waiblingen near Stuttgart to strengthen the relationship with our key stakeholders. 

Experience and Qualifications Required:

•    Bachelor’s degree or higher in business, marketing, or communications.
•    5+ years of marketing and campaign experience in an international B2B or technology company. 
•    Self-starter and proactive, you take initiative and are used to working independently.
•    Highly skilled in project management, you prioritize tasks, manage complex projects and coordinate multiple stakeholders to ensure project delivery on time and within budget.
•    Track record of developing and managing impactful campaigns across the marketing mix, from digital to print.
•    Experience providing direction to agencies and managing vendor relationships and budgets.
•    Fluent in English and German.

Competencies Values: Integrity, Accountability, Inclusion, Innovation, Teamwork

ABOUT TE CONNECTIVITY
TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 8,000 engineers, working alongside customers in approximately 140 countries. TE ensures that EVERY CONNECTION COUNTS. Learn more at www.te.com and on LinkedIn, Facebook, WeChat, Instagram and X (formerly Twitter).

 

WHAT TE CONNECTIVITY OFFERS:
We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority

•    Competitive Salary Package
•    Performance-Based Bonus Plans
•    Health and Wellness Incentives
•    Employee Stock Purchase Program
•    Community Outreach Programs / Charity Events
•    Employee Resource Group

 

Across our global sites and business units, we put together packages of benefits that are either supported by TE itself or provided by external service providers. In principle, the benefits offered can vary from site to site.

 

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