Aktuelle Jobs im Zusammenhang mit Head of Brand Community Management - Oberkochen - ZEISS
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Head of Brand Community Management
vor 2 Monaten
Oberkochen, Baden-Württemberg, Deutschland ZEISS Gruppe VollzeitYour RoleThe ZEISS Brand stands for innovation, reliability, and customer focus. Building on leading and precise technologies, ZEISS branded solutions enable our customers to realize their ambitions. Together with our businesses, the Corporate Brand, Communications and Public Affairs department preserves, nurtures, and leads this heritage into the future. To...
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Head of Brand Community Management
vor 1 Monat
Oberkochen, Deutschland ZEISS Gruppe VollzeitYour Role The ZEISS Brand stands for innovation, reliability, and customer focus. Building on leading and precise technologies, ZEISS branded solutions enable our customers to realize their ambitions. Together with our businesses, the Corporate Brand, Communications and Public Affairs department preserves, nurtures, and leads this heritage into the future....
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Head of Brand Community Management
vor 3 Wochen
Oberkochen, Deutschland ZEISS Gruppe VollzeitYour Role The ZEISS Brand stands for innovation, reliability, and customer focus. Building on leading and precise technologies, ZEISS branded solutions enable our customers to realize their ambitions. Together with our businesses, the Corporate Brand, Communications and Public Affairs department preserves, nurtures, and leads this heritage into the future....
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Director of Brand Community Engagement
vor 4 Wochen
Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitStep beyond conventional boundaries, thrive, and redefine the possibilities. This is the daily pursuit of our employees, driving innovation and achieving remarkable outcomes. Behind every successful organization are exceptional individuals.In a contemporary and expansive environment filled with opportunities for professional growth, ZEISS employees...
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Global Brand Community Leader
vor 4 Wochen
Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitElevate Your Career as a Global Brand Community LeaderStep beyond conventional boundaries and redefine the potential of your career. At ZEISS, our employees thrive in a contemporary environment brimming with opportunities for professional growth, where expertise and collaboration are paramount. Our unique ownership structure is aligned with the long-term...
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Praktikant Global Brand Experience
vor 2 Monaten
Oberkochen, Baden-Württemberg, Deutschland ZEISS Gruppe VollzeitlocationsAalenFull timeposted onPosted Todayjob requisition idJR_1035251Ihre RolleAls Teil des Global Brand Experience Teams mit Fokus "Digitales Marketing" in der Abteilung Global Marketing werden Sie:Beim Management und der Entwicklung der ZEISS VISION CENTER Community sowie der Sicherstellung eines kontinuierlichen Erfahrungsaustauschs innerhalb der...
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Head of Quality Customer and Project Management
vor 3 Monaten
Oberkochen, Deutschland HENSOLDT VollzeitCompany HENSOLDT Optronics GmbH Full time / Part time: The position can be filled in full or part time. Summary We are looking for a "Head of Quality Customer & Project Management Optronics (f/m/d)" for the "Quality Management" department at the Oberkochen site at the earliest possible date. The department is responsible for ensuring product conformity...
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Head of Global Order Management
vor 3 Monaten
Oberkochen, Deutschland ZEISS Group VollzeitYour Role The Head of Global Order Management is part of the newly formed department "Downstream Supply Chain Devices" and ensures excellent and reliable customer service to ZEISS Sales Organizations and its dealers. Fulfilling orders in time, in full and complete to the agreed target levels while keeping an efficient organization by continuous improvement...
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Brand Experience Partner
vor 3 Monaten
Oberkochen, Deutschland ZEISS Group VollzeitYour Role The ZEISS brand stands for innovation, reliability, and customer focus. Building on leading and precise technologies, ZEISS branded solutions enable our customers to realize their ambitions. Together with our businesses, the Corporate Brand, Communications and Public Affairs department preserves, nurtures, and leads this heritage into the future....
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Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitÜberblickWir suchen einen erfahrenen und motivierten Head of Equipment Management, der unsere Abteilung strategisch führt und unsere Mitarbeitenden unterstützt, um unsere Ziele zu erreichen.AufgabenFühren Sie eine etablierte Abteilung mit dem Aufgabenschwerpunkt strategische Instandhaltungskonzepte mit drei Gruppenleiter*innen und rund 50...
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Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitÜberblickWir suchen einen erfahrenen und motivierten Head of Equipment Management, der unsere Abteilung strategisch führt und unsere Mitarbeitenden unterstützt, um unsere Ziele zu erreichen.AufgabenFühren Sie eine etablierte Abteilung mit dem Aufgabenschwerpunkt strategische Instandhaltungskonzepte mit drei Gruppenleiter*innen und rund 50...
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Praktikant Global Brand Experience
vor 2 Monaten
Oberkochen, Deutschland ZEISS Gruppe VollzeitlocationsAalenFull timeposted onPosted Todayjob requisition idJR_1035251Ihre RolleAls Teil des Global Brand Experience Teams mit Fokus "Digitales Marketing" in der Abteilung Global Marketing werden Sie:Beim Management und der Entwicklung der ZEISS VISION CENTER Community sowie der Sicherstellung eines kontinuierlichen Erfahrungsaustauschs innerhalb der...
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Head of Equipment Management
Vor 2 Tagen
Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitÜberblickWir suchen einen erfahrenen Head of Equipment Management, der unsere strategische Instandhaltungskonzepte weiterentwickelt und unsere Mitarbeitenden in diesem Bereich führt.HauptraumfelderStrategische Instandhaltungskonzepte: Wir suchen nach jemandem, der unsere Instandhaltungskonzepte weiterentwickelt und unsere Mitarbeitenden in diesem Bereich...
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Head of Equipment Management
Vor 3 Tagen
Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitÜberblickWir suchen einen erfahrenen Head of Equipment Management, der unsere strategische Instandhaltungskonzepte weiterentwickelt und unsere Mitarbeitenden in diesem Bereich führt.HauptraumfelderStrategische Instandhaltungskonzepte: Wir suchen nach jemandem, der unsere Instandhaltungskonzepte weiterentwickelt und unsere Mitarbeitenden in diesem Bereich...
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Head of Inbound Spares and Repair Management
Vor 4 Tagen
Oberkochen, Baden-Württemberg, Deutschland ZEISS VollzeitSeize the Challenge At ZEISS, we're not just looking for employees - we're looking for individuals who are passionate about innovation and excellence. As the Head of Inbound Spares and Repair Management, you'll have the opportunity to redefine the boundaries of what's possible and drive our company's success. Our Culture Our team is characterized by a...
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Deputy Head of Corporate Communications
vor 4 Wochen
Oberkochen, Baden-Württemberg, Deutschland Kirsch GmbH Personalmanagement VollzeitAssistant Head of Corporate CommunicationsWe are seeking a skilled professional to take on the role of Assistant Head of Corporate Communications at Kirsch GmbH Personalmanagement. This full-time position is crucial in supporting the Head of Corporate Communications in various operational tasks. Responsibilities include managing administrative duties,...
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Oberkochen, Baden-Württemberg, Deutschland ZEISS Vollzeit**Unleash Your Potential**At ZEISS, we're not just looking for employees - we're looking for innovators, game-changers, and trailblazers. If you're ready to take on new challenges, push beyond your limits, and redefine what's possible, then we want to hear from you.**Our Culture**We're a company that values expertise, teamwork, and a passion for innovation....
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Oberkochen, Baden-Württemberg, Deutschland ZEISS Vollzeit**Unleash Your Potential**At ZEISS, we're not just looking for employees - we're looking for innovators, game-changers, and trailblazers. If you're ready to take on new challenges, push beyond your limits, and redefine what's possible, then we want to hear from you.**Our Culture**We're a company that values expertise, teamwork, and a passion for innovation....
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Junior Brand Marketing Associate
vor 4 Wochen
Oberkochen, Baden-Württemberg, Deutschland SAPHIR Deutschland GmbH Vollzeit#SIBE #SteinbeisHochschule #Master #DualMaster #MBA #International #Management #Marketing #BrandMarketing #ProjectManagement #SAPHIR Are you a recent graduate eager to apply your academic knowledge in a real-world setting? Do you have a passion for enhancing brand value and driving marketing initiatives? If so, this opportunity is tailored for you. SAPHIR...
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Head of Global Sales
vor 3 Monaten
Oberkochen, Deutschland ZEISS Group VollzeitYour Role The Head of Global Sales & Operations Planning is part of the newly formed department "Downstream Supply Chain Devices" and ensures implementation and conduction of a proper sales & operation planning process across different plants as well as the establishment of a market-oriented demand management. Continuous improvement of the demand forecast...
Head of Brand Community Management
vor 1 Monat
In a spacious modern setting full of opportunities for further development, ZEISS employees work in a place where expert knowledge and team spirit reign supreme. All of this is supported by a special ownership structure and the long-term goal of the Carl Zeiss Foundation: to bring science and society into the future together.
Join us today. Inspire people tomorrow.
Diversity is a part of ZEISS. We look forward to receiving your application regardless of gender, nationality, ethnic and social origin, religion, philosophy of life, disability, age, sexual orientation or identity.
Apply now It takes less than 10 minutes.
The ZEISS Brand stands for innovation, reliability, and customer focus. Building on leading and precise technologies, ZEISS branded solutions enable our customers to realize their ambitions. Together with our businesses, the Corporate Brand, Communications and Public Affairs department preserves, nurtures, and leads this heritage into the future. To strengthen our team, we are seeking a Head of Brand Community Management (f/m/d). Your Role
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Strengthen and build the global ZEISS Brand: The purpose of this position is to take the strategic leadership and global responsibility for a successful, active and inspiring ZEISS Brand Community (yet to be build). The ZEISS Brand is one of the three elements of the ZEISS Identity (next to strategy and values). ZEISS has decided to pursue a so called “Branded House” strategy and therefore all brand related efforts and investments focus on just one brand (ZEISS) to continuously strengthen and grow the asset for competitive advantage across all businesses
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Enable the worldwide ZEISS organization to utilize and leverage the ZEISS Brand: Consistency and coherency in brand deployment across business units, business supporting functions and regions globally is an important success factor for a Branded House strategy within a portfolio company. Therefore, the purpose of this position is to conduct global brand community management across the entire ZEISS Group, by enabling all employees as well as selected external partners to understand and deploy the ZEISS Brand in a coherent and impactful way
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Seeing beyond for the ZEISS Brand globally: Understand, challenge and adapt the group-wide ZEISS Brand Strategy (which is defined by the Brand Identity and the Brand Management principles documented in the ZEISS Blue Book) in line with the ZEISS Group strategy to the global brand community to secure that ZEISS will remain a leading technology brand and thus the brand is a value driver for the business
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Lead the Brand Community Management Team: Lead the central-function Brand Community Management team and contribute to the development of the people, team, function, and the all-department (Corporate Brand, Communications and Public Affairs)
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Create a successful, active and inspiring ZEISS Brand Community: Analyze the present ZEISS brand community and existing enablement activities (e.g. ZEISS Brand Portal, support service) in order to derive and implement a Brand Community strategy fitting the one-brand-strategy in a portfolio company with the overarching goal of strengthening & building the brand
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Continue leading brand enablement activities: Continue leading existing brand enablement activities such as information provision (e.g. ZEISS Brand Portal), support and accompanying communication to ZEISS employees as well as external partners. Additionally taking responsibility in creating overarching brand communication / experience assets
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Work process- and data driven: Assume leadership regarding process- and data driven activities in your area of responsibility
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Contribute to strategic projects: e.g. paying into the mid-term agenda. In addition, you will lead, and drive initiatives and projects initiated by the Corporate Brand, Communications and Public Affairs department.
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University degree, MBA or similar qualification in strategic branding, marketing, communications, international business or similar
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At least 10 successful years of job experience in community management, brand management, marketing or communications for a top global brand, or equivalent brand strategy and marketing consulting with a leading consulting firm
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At least 3 years of (people) leadership experience
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Great and inspiring leader and team player
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Experiences in global brand experience design
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Successful experiences in building, activating and moderating global (brand) communities
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Familiarity with standard marketing tools and terminology including segmentation, brand portfolio strategy, purchase funnels, brand architecture, value proposition, brand positioning, customer journey, customer touchpoints, quantitative and qualitative market research, etc.
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Ideally familiarity with interplay of roles in international companies (central functions, business units, sales & service entities)
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Expertise with leading transformational processes and change management
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Strong ability to coordinate high amount of interfaces
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Sharp analytical understanding
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Strong conceptual thinking skills
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Excellent written and verbal language skills in English and German
