CMS Editor

vor 3 Wochen


Frankfurt, Deutschland StoneX Vollzeit

Overview

Permanent, full-time, hybrid (3 days per week in an office) #LI-Hybrid #LI-MH1

StoneX is looking for a high performing SEO & Website Manager to manage the forex.com/de-de/ web channel demand for Germany, supporting the growth of this regional website through SEO. This person will be part of the Global Websites team, working alongside our in-house Copywriters, Web Developers, Web product owners, Paid Media specialists and many more.

German language knowledge – full proficiency or native, English – business level (both languages are mandatory and knowledge will be validated during the interview process).

Responsibilities

Some of the immediate initiatives the person in this role will drive:


- Create a list of SEO quality assurance items, to be incorporated into the publishing process
- Create, manage and continuously update a SEO plan/roadmap for the website with the ultimate goal of achieving the best long-term ROI for organic growth
- Innovate and help drive all SEO activity for our retail DE offering, with the purpose of improving core metrics and ROI
- Work with the Marketing manager to implement new regional campaigns
- Drive the optimization of the newly launched German website in line with global best practices

Key responsibilities:


• Leading the daily maintenance of website content.
• Point of contact for website live issues and releases.
• Implement web pages, landing pages, content, imagery, video, forms and any other content in CMS.
• Owning various marketing tasks that focus on a positive customer experience.
• Website quality assurance – help test and review website content for errors.
• Collaborate with Digital & Creative Marketing Team to execute the creative direction, planning, design, development, implementation, maintenance, and troubleshooting for the website.
• Ensure SEO best practices are implemented on all pages.
• Own each SEO task relevant for the website you are managing from inception to reporting of results.
• Optimise all facets of SEO for your region(s) to drive maximum organic growth.
• Provide SEO briefs to the content team with keyword/topics/internal linking opportunities.
• Crawl the website to find Technical SEO issues like incorrect canonicals and use the CMS to amend these issues or raise Jira tickets for the development team.
• Be a technical SEO evangelist by directing and managing all on-site audits and implementations to ensure SEO best practices are followed and adhered to (e.g. CWV, structured data, heading structure, etc.).
• Proactively keep on top of industry news, search engine updates and industry trends.
• Share useful insights with the Report to senior stakeholders to highlight return on investment and progress achieved on KPIs.
• Leverage, create and contribute to content strategies to maximise SEO growth.
• Ensure content and technical SEO considerations are always taken into account.
• Help internal teams to better understand search engines and help them drive organic growth.

Qualifications

REQUIREMENTS


• German knowledge – full proficiency or native, English – business level (both languages are mandatory and knowledge will be validated during the interview process).
• Previous experience in web management with consumer facing web sites.
• Familiarity with web CMS (Content Management System), preferably corporate level (SiteCore, Adobe).
• Previous SEO experience working on content and technical improvements.
• International SEO experience - working on global domain(s) with multiple websites for different regions/languages that receive traffic from multiple search engines.
• Experience / knowledge of CFD trading, spread betting or investing would be an advantage.
• Experience working in a regulated financial company would be an advantage.
• Good experience working with industry tools: GA, ContentKing, Semrush, GSC, Screaming Frog, etc..

• Very good knowledge around ranking signals.
• Good technical SEO knowledge.
• Collaborate with individuals at all levels of the organization to gather information and advise on web communication strategies.
• Strong sense of ownership, ability to sustain constructive debates and hold opinions.
• Excellent written and oral interpersonal skills.

Our Benefits for your Commitment:

Promising: Permanent full-time position with a competitive salary package and development opportunities in a fast-growing company. Secure your Retirement: StoneX pension plan with future-oriented investment system and an employer-financed life insurance with occupational disability pension. Insurance: Company health insurance with annual health budget and a group accident insurance plan. Fitness Benefits: Subsidized gym, In-office weekly fruit and vegetable basket, a Mental Health assistance program as well as counselling service on a variety of topics. Conveniently located: Located in the center of the Frankfurt’s banking district with a modern working atmosphere. Flexibility: Hybrid work with at least 3 days in the office depending on the position. Strong Corporate Culture: Regular company parties and other joint events.
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