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Marketing Specialist
vor 4 Monaten
Sensient Food Colors Europe GmbH is located in Geesthacht, Germany. We have a friendly office environment and exciting career opportunities. As a Marketing Specialist you have varied tasks to assist the members of the commercial- and management teams in communicating and managing information for the vibrant Food Colours Business. In addition to day-to-day marketing activities, the role owner leads and supports impactful activities for Food Colour projects across the European business and a variety of different markets. In cooperation with international colleagues and directed by the European Marketing Director, the role contributes to the growth of Sensient’s customer base and increase of the project pipeline accordingly
What you’ll do:
Provide PR support and create Food Colour industry relevant content for our website Analyse consumer trends and market developments Create Marketing materials for presentations and trainings, as well as printed or digital material for the international food and beverage markets Digital analytics and insights with particular focus on website management and SEO/SEM optimization Drive brand awareness and position Sensient clearly Enhance Sensient brand as an innovator introducing new product development launches providing the sales team with tools to grow revenue and that meet customers’ needs. Lead marketing events and trainings Provision of support for the Marketing- and Key Account function to cater to ad hoc needs concerning customer requests or projects Support in creation of digital communication with focus content creation, CRM and management of social media channels, such as LinkedInWhat you’ll bring:
Due to the nature of the job (solid copywriting and content marketing), as well as our international exposure, you bring good communication skills - both written and verbal - and fluency in English. Additional European languages are a plus Good level of skills in Microsoft Office programs Ability to work as part of a team, in particular within the Sales and R&D structures Independent and systematic organization of workplace tasksEducation & Experience:
Bachelor’s degree is required in either Communications, Marketing or a related field 2-3 years of business experience in a marketing related field Work experience in the food or beverage market is requiredAbout Sensient:
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