Head of Demand Generation

vor 2 Wochen

Berlin, Berlin, Deutschland INFINNI Vollzeit

About Us:

INFINNI is building the infrastructure that powers the creator economy. We're a technology company reimagining how creators work by designing powerful, modern tools that make it simple to manage, distribute, and scale their work.

The creator economy is on track to exceed $480B by 2027, yet the software powering it is fragmented and outdated. We're here to change that. Our ecosystem of products—trusted by the biggest names in the industry—streamlines content management, distribution, and monetization.

We're a global team of 150+ engineers, designers, marketers, and operators with experience at Meta, TikTok, Microsoft, N26, TIER, and WeWork. United by a shared mission: to empower creators to grow across platforms and markets by centralizing their content, sales, and operations into a single connected ecosystem.

The Role:

We're looking for a Head of Demand Generation to design and scale our acquisition engine to drive qualified leads and accelerate pipeline growth.

This is not a role for playbook followers. We need a scrappy, strategic operator who can scale demand gen from the ground up - building a repeatable growth engine that blends ABM, outbound programs, digital, content, and events. You'll partner with Sales, Product Marketing, and Brand to create measurable pipeline impact.

Responsibilities

  • Own the demand generation function end-to-end: campaign design, execution, and optimization across all channels.
  • Build ABM programs targeting decision makers in key verticals.
  • Scale digital performance marketing: LLM, Google SERP, paid, programmatic, podcasts, and scrappy experiments.
  • Partner with Sales to align MQL → SQL → Opportunity progression; continuously optimize conversion.
  • Define KPIs, dashboards, and attribution models to measure ROI across campaigns.

Requirements

  • 5+ years of B2B demand gen experience; proven track record in SaaS or AI/infra markets.
  • Deep experience with enterprise pipeline marketing, and outbound integration.
  • Comfortable rolling up sleeves (building campaigns, optimizing ads, writing copy) while scaling a team.
  • Strong partner to Sales, with an obsession for pipeline, CAC, and conversion metrics.
  • Ability to balance strategic planning and scrappy execution.

What's in it for you

  • Competitive Salary:
    Attractive compensation package commensurate with experience and skills. Bonus Beckham Law tax rate if you are moving to Spain for the first time.
  • Remote Work and Yearly Company Offsite:
    We offer flexible working hours and location options.
  • Professional Growth:
    Opportunities for career advancement and personal development in a fast-growing company.
  • Inclusive Culture:
    Be part of a diverse and collaborative team committed to innovation and excellence.
  • Collaborative and Supportive Team:
    Working with team members that understands the importance of the work you'll be doing

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