Director of Sales DACH

City: Cologne

Job Function: Sales

Job Area: Sales

Seniority Level: Director

Date: Jan 21, 2026

HRS AS A COMPANY

HRS, a pioneer in business travel, aims to elevate every stay through innovative technology. With over 50 years of experience, their digital platform, driven by ProcureTech, TravelTech, and FinTech, transforms how companies and travelers Stay, Work, and Pay.

ProcureTech digitally revolutionizes lodging procurement, connecting corporations and suppliers in a cutting-edge ecosystem. This enables seamless efficiency and automation, surpassing travelers' expectations.

TravelTech redefines the online lodging experience, offering personalized content from selection to check-in, ensuring an unparalleled journey for corporate travelers.

In FinTech, HRS introduces advancements like mobile banking and digital payments, turning corporate back offices into touchless lodging enablers, eliminating legacy cost barriers. The innovative 2-click book-to-pay feature streamlines interactions for travelers and hoteliers.

Combining these technology propositions, HRS unlocks exponential catalyst effects. Their data-driven focus delivers value-added services and high-return network effects, creating substantial customer value.

HRS's exponential growth since 1972 serves over 35% of the global Fortune 500 and leading hotel chains.

Join HRS to shape the future of business travel, empowered by a culture of growth and setting new industry standards worldwide.

BUSINESS UNIT

At HRS, we are redefining the way we work within our Business Unit Enterprise Soultions by organizing our business around industry-specific verticals. This structure enables us to deliver deeper value to our clients, foster closer relationships, and drive scalable, innovative solutions globally - from acquisition through to delivery.

By aligning teams around key industries such as Automotive, Manufacturing, Energy, or Financial Services, we combine deep sector expertise with functional excellence. This approach empowers our people to make smarter decisions, learn faster, and collaborate more effectively — all while staying laser-focused on delivering outcomes tailored to our customers' unique needs.

MISSION & IMPACT

Mission

As Director of Enterprise Sales DACH at HRS, you own the enterprise new-business growth agenda in Germany. Your mission is to win new logos, scale pipeline, and ensure predictable revenue generation by executing the go-to-market strategy with rigorous sales methodology, data-driven decision-making, and a hands-on hunting mindset.

You lead from the front — personally closing strategic deals while building and enabling a high-performing enterprise sales team. You report to the Managing Director DACH.

Impact

You are a direct growth multiplier for HRS in Germany. By acquiring flagship enterprise customers and embedding HRS solutions into their travel, payment, and technology ecosystems, you establish long-term market leadership. Your execution ensures repeatable sales success, strong pipeline health, and sustainable revenue growth.

KEY RESPONSIBILITIES

Enterprise Hunting & New Logo Acquisition

• Own and drive net-new enterprise customer acquisition in Germany with a clear focus on hunting and new logo revenue.
• Personally engage, influence, and close at C-level and senior executive level within Germany's largest corporations.
• Build and maintain a strong personal network across enterprise decision-makers to consistently open doors and accelerate deal cycles.

Sales Excellence & Methodology

• Apply and enforce best-practice sales methodologies (e.g. MEDDPICC) to qualify opportunities and drive predictable, forecastable outcomes.
• Own the end-to-end enterprise sales cycle — from prospecting and qualification through negotiation and contract signature.
• Ensure strict CRM discipline, data quality, and pipeline transparency to support forecasting and performance management.

Strategic Deal & Market Leadership

• Lead complex, multi-stakeholder enterprise deals by deeply understanding customer strategies beyond travel, including digitization, automation, sustainability, security, and system integration.
• Act as the senior escalation point for high-value prospects and strategic deals.
• Position HRS as a strategic, long-term partner through value-based selling and compelling ROI cases.

Team & Business Leadership

• Recruit, onboard, develop, and lead a high-performing enterprise sales team in line with global HRS standards.
• Set clear targets, priorities, and execution focus to deliver short-, mid-, and long-term revenue growth.
• Coach team members on hunting excellence, deal strategy, prioritization, and enterprise customer engagement.

Brand & Market Presence

• Build long-lasting relationships with key industry influencers and enterprise decision-makers in Germany.
• Represent HRS in the market through webinars, roundtables, panels, and professional networks in close alignment with Marketing.

REQUIREMENTS

• Bachelor's degree or higher.
• Solid experience in complex enterprise B2B solution sales (SaaS, technology, or consulting), with a proven hunting and new-logo track record.
• Solid leadership experience managing enterprise sales professionals.
• Deep expertise in value-based, consultative selling of cloud or technology solutions to large enterprises.
• Proven mastery of structured sales methodologies (e.g. MEDDPICC) and data-driven pipeline management.
• Demonstrated ability to build and execute enterprise growth strategies with full commercial ownership.
• Exceptional stakeholder management, negotiation, and executive-level communication skills.
• Highly analytical, structured, and execution-focused mindset in fast-paced environments.
• High resilience, ownership mentality, and passion for winning complex enterprise deals.
• Business-fluent German and English (spoken and written).

PERSPECTIVE

Access to a global network of a globally united and mutually responsible "Tribe of Intrapreneurs" that is passionately dedicated to renew the travel industry and while doing so reinvent the ways how businesses stay, work and pay.

Our entrepreneurial driven environment of full ownership and execution focus offers you the playground to contribute to a greater mission, while growing personally and professionally throughout this unique journey. You will continuously learn from a radical culture of retrospectives and continuous improvement and actively contribute to making business life better, smarter and more sustainable.

LOCATION, MOBILITY, INCENTIVE

The role is based in Germany. The attractive remuneration is in line with the market and, in addition to a fixed monthly salary, all necessary work equipment and mobility, will also include a strong commission plan.

Req ID: 18624